We were inspired by product origins and product flavours. Depending o product an icon was designed for each product. Origin icons were selected for honey as they originate from Farmakas Mountain and from Methana volcano area in Greece. The olive oil and copaer product icons were selected based on the unique shape of olives and caper.
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Anyfion products are of the highest quality bio certified products mainly sold in Switzerland, Austria, Germany among others. The are premium products and the goal was to design a product range that would communicate the qualities of Anyfion products.
OPERATION / FLOW / INTERACTION:
PROJECT DURATION AND LOCATION:
The project started in July 2016 and finished in October 2016 in Athens, Greece.
FITS BEST INTO CATEGORY:
PRODUCTION / REALIZATION TECHNOLOGY:
The products were silk screen printed on jars-bottles. The olive oil bottle was the doricca 500ml
Only a short run of caper products were printed on stickers.
SPECIFICATIONS / TECHNICAL PROPERTIES:
The products was printed in various sizes.
caper, honey, olive oil, food packaging, label design, bio products, packaging, jar packaging
We rsearched similar products via internet search and packaging design books. Since the core market is Southern Europe the aesthetics and type was targeted to those markets.
There was not a big challenge on this project however we had to clearly identify and design with the target market in our mind.
TEAM MEMBERS (1) :
Creative Director, Designer, Illustrator : Andreas Kioroglou
Andreas Kioroglou, 2016.