Design is Book by Marcelo Lopes, Merchan Design

Home > Winners > #53914


DESIGN DETAILS
DESIGN NAME:
Design is

PRIMARY FUNCTION:
Book

INSPIRATION:
The classic Love is figurines, with their emblematic phrases below a naked couple, were the inspiration for us to create the Design is project which started with an exhibition installation during the DW, Design Weekend, the largest urban design festival in Latin America. A limited, numbered and bilingual edition of the book with the same title was created in celebration of the fifth anniversary of the festival and officially released in November 2016.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Two hundred personalities, including designers, creators, curators, critics, journalists, entrepreneurs, executives, entity leaders and cultural agitators, coined their own definition of Design. Professionals who, in some fashion, dedicate their careers to fostering design as a culture and as a business. Together, they helped to weave a rich network of meanings and proposals, with multiple views on a single theme. Design is a collective and collaborative activity. Celebrating the growth of this market in Brazil with a book that brings together a great community of creators and personalities of the world of design.

OPERATION / FLOW / INTERACTION:
The spatial dimension of the cubes presented in the exhibition installation is realized in the book using special round cuts, giving depth, like a dip. While reading, each section needs to be rotated by 90-degrees, a movement that invites the reader to interact with the work.

PROJECT DURATION AND LOCATION:
The project began in April, two thousand sixteen and ended in November, two thousand sixteen. Its beginning was with the exhibition installation during the Design Weekend in Sao Paulo and ended with the launch of the book in November, two thousand sixteen

FITS BEST INTO CATEGORY:
Graphics and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
A cube shape was chosen for the exhibition because it displays several faces. In a similar way, this design feature is represented in the book in square format. Navigation in the book is presented in eight colors, with photos in style portrait, and the phrases about the universe of Design, unique and perceptive, that define each look. The contributors each had to synthesize what is design into a maximum of hundred characters, less than a tweet. Special papers and high-print, silk screen, plus die cuts give a superior result to the final product.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Width 300 x Depth 300mm x Height 25mm The book was produced using diferente techniques of print. Was used offset, high print silk screen and relieve

TAGS:
book, colorful, brasilian design, graphic design, design weekend, sao paulo, marcelo lopes design, merchan design

RESEARCH ABSTRACT:
The research was conducted only for the production of the book. The study of the papers with their possible applications of special inks and how to make the 08 holes of the first pages were a hundred per cent centralized. Some finishing studies were necessary for us to achieve the expected result in the production of the book.

CHALLENGE:
The exhibition facility sought to shift the experience of those who visited it, bringing two hundred suspended mobiles with the phrases and photos of the honorees. We spend so much time looking down on our screens, so I wanted to create a moment to look up. It is as if we are searching for every star in a constellation. Each has its own brilliance, but together they make up a universe to be explored. The biggest challenge was to transfer to the book the whole concept of the installation so that the visual language of both the book and the exhibition had the same style.

ADDED DATE:
2017-02-18 15:46:35

TEAM MEMBERS (7) :
Marcelo Lopes, Ricardo Peruchi , Norman Michel Rodi, Charles Berkstresser, Joice da Paz, Wesley Vasconcelos and Ivan Bertasi

IMAGE CREDITS:
Sergio Biaggioni

PATENTS/COPYRIGHTS:
copyrights in Biblioteca Nacional

Visit the following page to learn more: http://merchan-design.com.br/
VOTE FOR THIS DESIGN

VOTE FOR THIS ENTRY

CLIENT/STUDIO/BRAND DETAILS
NAME:
DW! DESIGN WEEKEND OF SÃO PAULO

PROFILE:
Design for premium market - Brazilian ideas for global challenges. Merchan-Design is a creative studio where art and technical skills are put in the service of corporate universe through branding, promotional design, identity, packaging, publishing and communication. Last year the company started working with product design including furniture and jewelry design. Brazil 55 (11) 30644601 marcelo@merchan-design.com.br

NOMINATION DETAILS

Design Is Book by Marcelo Lopes, Merchan Design is a Nominee in Graphics and Visual Communication Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by Marcelo Lopes, Merchan Design when results are announced.
AWARD DETAILS

Design Is Book by Marcelo Lopes, Merchan Design is Winner in Graphics and Visual Communication Design Category, 2016 - 2017.



· Press Members: Login or Register to request an exclusive interview with Marcelo Lopes, Merchan Design.

· Click here to register inorder to view the profile and other works by Marcelo Lopes, Merchan Design.
SOCIAL
+ Add to Likes / Favorites | Send to My Email | Comment | Testimonials | View Press-Release | Press Kit
See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Follow us : Twitter Twitter | Twitter Facebook | Twitter Google+.
Share |