U Select - Branding Board
U select has one core value-to provide our customers with everyday low price products.
Business idea revolves around the U select concept, supporting the vision by providing a wide range of high quality products at a low and affordable price to as many people as possible.
The Design Inspiration is Keep It Simple to Attract More Customers.
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Signage in supermarket to represent the Brand Messages.
EVERYDAY LOW PRICE.
EXCLUSIVE ITEMS FROM THE WORLD.
BEST SELECTION FOR YOU.
OPERATION / FLOW / INTERACTION:
The Branding Board design for U Select is the manner which a corporation, firm or business presents themselves to the public, such as customers and investors as well as employees. It is a primary task of the corporate communications department to maintain and build this identity to accord with and facilitate business objectives.
PROJECT DURATION AND LOCATION:
The project started in April 2015 in Hong Kong and finished in August 2015.
FITS BEST INTO CATEGORY:
Graphics and Visual Communication Design
PRODUCTION / REALIZATION TECHNOLOGY:
Acrylic frames for posters
SPECIFICATIONS / TECHNICAL PROPERTIES:
We do Control group - the measurements from this group are used as reference.
Make sure the Branding Board are easy to read. How to be short and to the point. And the customers’ reasons for buying our product and service.
TEAM MEMBERS (1) :
Calvin C.L. Chan, 2016
Tracy L.S. Kwok, 2016