U Select - Branding Board Branding Board by Firewood Creative

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DESIGN DETAILS
DESIGN NAME:
U Select - Branding Board

PRIMARY FUNCTION:
Branding Board

INSPIRATION:
U select has one core value-to provide our customers with everyday low price products. Business idea revolves around the U select concept, supporting the vision by providing a wide range of high quality products at a low and affordable price to as many people as possible. The Design Inspiration is Keep It Simple to Attract More Customers.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Signage in supermarket to represent the Brand Messages. EVERYDAY LOW PRICE. EXCLUSIVE ITEMS FROM THE WORLD. BEST SELECTION FOR YOU.

OPERATION / FLOW / INTERACTION:
The Branding Board design for U Select is the manner which a corporation, firm or business presents themselves to the public, such as customers and investors as well as employees. It is a primary task of the corporate communications department to maintain and build this identity to accord with and facilitate business objectives.

PROJECT DURATION AND LOCATION:
The project started in April 2015 in Hong Kong and finished in August 2015.

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
Acrylic frames for posters

SPECIFICATIONS / TECHNICAL PROPERTIES:
594x840mm

TAGS:
Branding Board

RESEARCH ABSTRACT:
We do Control group - the measurements from this group are used as reference.

CHALLENGE:
Make sure the Branding Board are easy to read. How to be short and to the point. And the customers’ reasons for buying our product and service.

ADDED DATE:
2016-03-29 04:59:22

TEAM MEMBERS (1) :
Firewood Creative

IMAGE CREDITS:
Calvin C.L. Chan, 2016
Tracy L.S. Kwok, 2016

Visit the following page to learn more: http://www.uselect.com.hk/


CLIENT/STUDIO/BRAND DETAILS
NAME:
Firewood Creative

PROFILE:
FIREWOOD CREATIVE is a Hong Kong-based creative studio and specializing in corporate and brand identities, typography, illustration, print, publications, website and packaging design. We aspire to be an insightful, flexible and considerate creative studio which committed to provide creative idea, quality design and efficient service to you – our valuable client.



NOMINATION DETAILS

U Select-Branding Board Branding Board by Firewood Creative is a Nominee in Graphics, Illustration and Visual Communication Design Category.

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AWARD DETAILS

U Select-Branding Board Branding Board by Firewood Creative is Winner in Graphics, Illustration and Visual Communication Design Category, 2015 - 2016.



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