AWAM Engineering & Design Business Cards Business Card by Ashby W A Martin

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DESIGN DETAILS
DESIGN NAME:
AWAM Engineering & Design Business Cards

PRIMARY FUNCTION:
Business Card

INSPIRATION:
There was a networking event, scores of people just like me would be trying to be remembered. I needed something innovative, it had to leave an impression. If I was able to engage the curiosity of the recipient I might just stand out from the crowd. To create the business card design I drew upon the arrangement of letters I had previously used in the production of various word clocks. The idea evolved from square cut-outs to a landscape fold and on to the final circle hole design.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The details are revealed as the abstract pattern of dots is folded over the seeming random grid of letters. When the card is fully opened the website is masked and the dots only show white. The card is intended to provide an immediate curiosity and a lasting sense of innovation. The folding reveal provides a personal recall every time the recipient uses the card.

OPERATION / FLOW / INTERACTION:
The card is presented with the grid of letters facing out. The user folds the card, the mask of holes revealing the contact information.

PROJECT DURATION AND LOCATION:
The project was conceived and carried out at the in house engineering workshop in 2015. Adelaide, South Australia.

PRODUCTION / REALIZATION TECHNOLOGY:
Materials:165GSM White Paper Technology:50W Laser Cutter Toolchain: Autocad, illustrator Font:ISOCTEUR

SPECIFICATIONS / TECHNICAL PROPERTIES:
ISO 216, A8 sized 148x52mm (double standard business card size)

TAGS:
Business Card, Laser Cut

RESEARCH ABSTRACT:
-

CHALLENGE:
-

ADDED DATE:
2016-02-09 05:46:42

TEAM MEMBERS (1) :
Ashby W A Martin

IMAGE CREDITS:
Ashby W A Martin, 2015.

PATENTS/COPYRIGHTS:
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

Visit the following page to learn more: http://www.awam.com.au/design
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CLIENT/STUDIO/BRAND DETAILS
NAME:
AWAM Engineering

PROFILE:
AWAM is an Engineering and Design workshop located in South Australia. AWAM specialises in product design and CNC manufacturing of carbon fibre parts. AWAM has been the regional leader in small run prototyping for over 2 years. Serving drone, UAV, aeronautics and automotive customers all over the globe with high quality products. AWAM Engineering has worked closely with several drone racing entrants to optimise the production of strong and lightweight airframes for competition use. AWAM Engineering is proud to support 2 of the top 10 competitors in the Drone Racing League with parts cut by their in house carbon fibre CNC service. AWAM Engineering also provides parts for several Formula SAE teams and is a proud sponsor of the University of South Australia racing team. AWAM Engineering aims to provide solutions to clients which are optimitsed for their criteria delivered on time and on budget. AWAM has significant experience in the fields of mining, automation, internet of things and embedded design. AWAM has several active ongoing innovations in the fields of solar energy collection and optimisation, textile manufacturing, home decor products and UAV use. AWAM holds several patents in these fields and is continuously improving the in house intellectual property portfolio. AWAM Engineering aims to be the leader in product design for innovative or unusual products which require creative problem solving. AWAM has the tools and expertise to take on a wide range of products and the in house production workshop enables fast turnaround of prototypes and proof of concepts which are invaluable in rapid iterative development.

NOMINATION DETAILS

Awam Engineering & Design Business Cards Business Card by Ashby W a Martin is a Nominee in Graphics and Visual Communication Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Awam Engineering & Design Business Cards Business Card by Ashby W a Martin is Winner in Graphics and Visual Communication Design Category, 2015 - 2016.

· Read the interview with designer Ashby W A Martin for design AWAM Engineering & Design Business Cards here.

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· Click here to register inorder to view the profile and other works by Ashby W A Martin.
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