Nanfung Complex Commercial, Hospitality and Exhibition by Andrew Bromberg of Aedas

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DESIGN DETAILS
DESIGN NAME:
Nanfung Complex

PRIMARY FUNCTION:
Commercial, Hospitality and Exhibition

INSPIRATION:
The vertical slices of the podium were initially taken through the towers which helped unify the two sites even with another building in between. When the moves became horizontal, the middle building receded appropriately into a backdrop and the moves were considered more in harmony to the ‘horizontality’ of the surrounding context. The moves also maximise the dialogue between 1301 and 1401, leaping over the middle building and providing a unified and powerful expression of the complex.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Located on the Pazhou island dedicated to exhibition related activities, the Nanfung Commercial, Hospitality and Exhibition Complex contains four distinct programmatic uses on two sites which are separated 160 meters from each other by another building. The unified structure of a vertical podium with a multi-storey horizontal blocks establishes and promotes a dialogue between the two buildings, leaping over the middle neighbour and creating a strong, unified architectural identity for the project.

OPERATION / FLOW / INTERACTION:
The introduction of four primary uses to the complex is to diversify its offering, create a mixed-use vibrancy, raise competitiveness and establish a stronger likelihood of success.

PROJECT DURATION AND LOCATION:
Guangzhou, China

FITS BEST INTO CATEGORY:
Architecture, Building and Structure Design

PRODUCTION / REALIZATION TECHNOLOGY:
The façade systems include conventional semi-unitised glazing curtain wall system to the external wall of tower and windows, aluminum claddings, aluminum louvers, entrance glass walls/doors and canopies at the podiums. Materials were fabricated in China. The podium structure for both building is primarily a column-beam frame structure. In 1301 the shear walls are located in the centre of the tower; while in 1401, they extended down from the hotel tower and are limited to the lift core.

SPECIFICATIONS / TECHNICAL PROPERTIES:
- Site Area: 32,836 sqm - Gross Area: 159,000 sqm - 1301 Gross Area: 74,000 sqm - 1401 Gross Area: 85,000 sqm - Building Height: 123m

TAGS:
Guangzhou, Pazhou, office, retail, exhibition, hotel, mixed-use, commercial, hospitality, showroom

RESEARCH ABSTRACT:
Three options were explored to establish the best relationship between 1301, 1401 and the middle neighbour. The first option was to ignore the challenge which will not improve the situation; the second option was to explore the positioning of the towers in a manner which would conceal or hide the middle neighbour but was un-neighbourly; the final approach is to utilise the middle neighbour in a way that benefits all parties by creating a strong dialogue between 1301 and 1401.

CHALLENGE:
The project is located opposite from the second largest exhibition centre in the world. This complexity was exacerbated by the fact that the two land plots allocated for the project are 160 metres apart and separated by an existing building. It was deemed important from the beginning of the design stage that the buildings should strive to be unique and iconic to present a strong identity within its surroundings and to stand out among its competing neighbours.

ADDED DATE:
2014-02-20 01:50:32

TEAM MEMBERS (11) :
Architect: Andrew Bromberg of Aedas, Structural Engineer: Arup, Facade Engineer: Arup, Mechanical Engineer: JRP, Fire Engineer: JRP, Interior Designer (excluding hotel): Andrew Bromberg of Aedas , Quantity Surveyor: DLS, Lighting: Isometrix, Landscape: KMC, Landscape (1401): Earthasia and Signage (1401): Graphia International

IMAGE CREDITS:
#1 Andrew Bromberg of Aedas
#2 Andrew Bromberg of Aedas
#3 Andrew Bromberg of Aedas
#4 Andrew Bromberg of Aedas
#5 Andrew Bromberg of Aedas

Visit the following page to learn more: http://aedas.com/Pazhou-Exhibition-Center
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CLIENT/STUDIO/BRAND DETAILS
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PROFILE:
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NOMINATION DETAILS

Nanfung Complex Commercial, Hospitality and Exhibition by Andrew Bromberg of Aedas is a Nominee in Architecture, Building and Structure Design Category.

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AWARD DETAILS

Nanfung Complex Commercial, Hospitality and Exhibition by Andrew Bromberg of Aedas is Winner in Architecture, Building and Structure Design Category, 2013 - 2014.



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