Alicia Rius Photography Business card by Arnau Bosch Verges

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DESIGN DETAILS
DESIGN NAME:
Alicia Rius Photography

PRIMARY FUNCTION:
Business card

INSPIRATION:
Business cards usually get lost or end up in a trash. We knew from the beginning that we wanted to create a business card that people would like to keep and even show to others.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
It's a business card that reflects, in any single aspect, the pureness of the photography. People understand what Alicia does without even reading the text.

OPERATION / FLOW / INTERACTION:
We created a slide that is easy to read with natural light, but you can still use any light source to project it.

PROJECT DURATION AND LOCATION:
Creativity + Production of this project was 1 month. Created in Amsterdam for an exhibition in Spain.

FITS BEST INTO CATEGORY:
Graphics and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
Materials: -Analog camera -Tripod -Positive roll -Design of the business cards made in Photoshop (2 versions) Production: -Open the design in Photoshop in the computer -Shoot the computer screen in the dark with the analog camera -Develop the film -Cut the film -Place the film in coloured plastic frames (the plastic frames where originally grey and we decided to give them some color to make them more playful).

SPECIFICATIONS / TECHNICAL PROPERTIES:
Slide: 51mm x 51mm Package: Presented inside a vintage Kodak slide box.

TAGS:
business, cards, visual, identity, corporate, logo

RESEARCH ABSTRACT:
We did some research about photographers' business cards and we realized we needed something that had to stand out. After the first batch was produced, we shared the slides with clients and just with their reactions we knew we had succeeded.

CHALLENGE:
The hardest part was to do something different that had never been done before and wouldn't leave anyone indifferent. Once I had the idea, the production was the next challenge. Alicia put the design in Photoshop and converted the living room in a dark room. Since the letters of the design are a bit blurred on purpose, it was a bit difficult to know when the design was in focus with the analog camera. On top of that, being in the dark it was hard to know if the frame was centered and we had to wait to develop the first roll to see the results. We did some tests until it was perfect.

ADDED DATE:
2012-09-25 08:45:21

TEAM MEMBERS (2) :
Creativity & Design: Arnau Bosch and Production: AlĂ­cia Rius

IMAGE CREDITS:
Arnau Bosch Verges, 2012.

Visit the following page to learn more: http://cargocollective.com/arnaubosch/AR-Business-Card
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Alicia Rius Photography

PROFILE:
Alicia Rius is an urban photographer from Barcelona (Spain). In 2010, she stumbled upon her first abandoned house. Since then, she has travelled around Europe, developing a passion for photographing neglected spaces, exploring the loneliness and the intrigue of these locations. Through small details and found objects, Rius suggests the stories of those who once lived and worked there. In 2011 she was awarded as Young Photographer of the year in Spain and since then, her series of photos has been exhibited in cities such as Barcelona, Madrid, Amsterdam and Paris. http://aliciariusphotography.com/

NOMINATION DETAILS

Alicia Rius Photography Business Card by Arnau Bosch Verges is a Nominee in Graphics and Visual Communication Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Alicia Rius Photography Business Card by Arnau Bosch Verges is Winner in Graphics and Visual Communication Design Category, 2012 - 2013.

· Read the interview with designer Arnau Bosch Verges for design Alicia Rius Photography here.

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