Guangzhou Academy of Arts Exhibition Visual Identity by Shi Chun Sheng |
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| DESIGN NAME: Guangzhou Academy of Arts PRIMARY FUNCTION: Exhibition Visual Identity INSPIRATION: Unique: The 2024 Italian graduation design image of the School of Visual Design of Guangzhou Art Institute is inspired by flags and experimental forms, embodying Guangmei’s important role in the design field as a symbol of future visual trends. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The flag symbolizes strength, direction, and the leadership of the design avant-garde; the font is inspired by the interactions formed in various fields of Guangmei during the graduation period, and the font is broken through the pioneering experiments of experimental interpretation; the color combination is expanded to highlight the design of Guangmei Vitality and innovation represent the leading role of Guangmei Design, which aims to explore the infinite possibilities of design. OPERATION / FLOW / INTERACTION: The clear message and unique visual format of the campaign's main visual attracted a large number of customers, who were very interested in the campaign, and a series of derivative products, i.e. practical and aesthetic in one, were unanimously well received by users. PROJECT DURATION AND LOCATION: The project started in Guangzhou in February 2024 and will end in May 2024. FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: This Exhibition Visual Image System design was made using different softwares of Adobe, like Illustrator and Photoshop SPECIFICATIONS / TECHNICAL PROPERTIES: The sizes depend of the media where it is applied TAGS: Visual Identity Design、Visual Experiment、Exhibit RESEARCH ABSTRACT: - CHALLENGE: Through a strong visual impact, the innovation of cultural redesign attracts the attention of more young people to Graduation Exhibition Visuals, thus continuously creating a kind of propaganda for traditional culture. ADDED DATE: 2025-02-26 13:35:48 TEAM MEMBERS (3) : AD. D: Shi ChunSheng, D: Tang RuoFei ,Chen Ruoxi, Liu YiHe , Chen YiMiao and MD: Luo ZhiKun IMAGE CREDITS: Guangzhou Academy of Fine Arts PATENTS/COPYRIGHTS: Guangzhou Academy of Fine Arts |
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NAME: The School of Visual Arts Design of Guangzhou Academy of Fine Arts (GAFA) i PROFILE: The School of Visual Arts Design of Guangzhou Academy of Fine Arts (GAFA) is one of the most esteemed design institutions in China. It boasts a rich history and solid foundation in visual arts and design education. |
| AWARD DETAILS | |
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Guangzhou Academy of Arts Exhibition Visual Identity by Shi Chun Sheng is Winner in Graphics, Illustration and Visual Communication Design Category, 2024 - 2025.· Read the interview with designer Shi Chun Sheng for design Guangzhou Academy of Arts here.· Press Members: Login or Register to request an exclusive interview with Shi Chun Sheng. · Click here to register inorder to view the profile and other works by Shi Chun Sheng. |
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