Mono Pizza Brand Identity by Irina Kolosovska |
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| DESIGN NAME: Mono Pizza PRIMARY FUNCTION: Brand Identity INSPIRATION: The inspiration behind my project comes from one of the most famous artworks in history - Leonardo da Vinci's Mona Lisa. I was captivated by her enigmatic smile and wanted to create my own modern version of the iconic painting. Using the technique of monoline art, I aimed to capture the essence of Mona Lisa's gaze without relying on intricate details. I spent countless hours honing my craft and ensuring that every line and curve conveyed the right emotion and expression. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Monopizza is a pizzeria located in the UK that aims to elevate the process of pizza-making to the level of high art. The name "Monopizza" OPERATION / FLOW / INTERACTION: The artwork utilizes a minimalist style achieved through the use of only three colors that when combined, create the necessary contrast and complete the composition. The final result creates a harmonious visual impression through the organic combination of the selected colors. The minimalist approach present in the artwork provides a clear and concise transmission of ideas, enhancing the viewer's focus on the main content PROJECT DURATION AND LOCATION: The project started in April 2022 and work on the branding continues to this day. FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: The MonoPizza logo was produced with Adobe Illustrator CC 2022 and Adobe Photoshop CC 2022. It is developed on the basis of the monoline technique and regular graphic shapes. SPECIFICATIONS / TECHNICAL PROPERTIES: Pizza packaging dimensions:320Ñ…320Ñ TAGS: logo, branding, brandidentity, visualcommunication, graphicdesign, inclusion, startup, communication RESEARCH ABSTRACT: The main goals of the study were to identify user needs, preferences, and pain points in order to inform the design of the product. To achieve these goals, the study used a combination of surveys, interviews, and usability tests to collect data from a diverse group of participants. The study employed various research tools, including survey software, interview protocols, and usability testing software, to gather and analyze data. Participants were recruited through social media, online forums, and email lists CHALLENGE: The most challenging aspect of this design project was navigating the complex balance between functionality and aesthetics. Finding innovative solutions that both meet the practical needs of the user while also being visually compelling required a great deal of creativity and experimentation. Additionally, incorporating historical and social perspectives into the design added another layer of complexity. External factors, such as available technology and materials, also presented challenges. For example, limitations in production capabilities required careful consideration of manufacturing processes and techniques to ensure that the final product could be successfully realized ADDED DATE: 2023-03-28 13:13:04 TEAM MEMBERS (1) : IMAGE CREDITS: Irina Kolosovska |
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| Visit the following page to learn more: https://www.instagram.com/p/CWINUiFgo3T/ | |||||
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NAME: Irina Kolosovska PROFILE: My name is Irina. I'm from Ukraine. I've been working as a graphic designer since 2002. During this time, I have created a huge number of projects for various businesses from all over the world. I'm always looking for something new that no one has done before. |
| AWARD DETAILS | |
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Mono Pizza Brand Identity by Irina Kolosovska is Winner in Graphics, Illustration and Visual Communication Design Category, 2022 - 2023.· Press Members: Login or Register to request an exclusive interview with Irina Kolosovska. · Click here to register inorder to view the profile and other works by Irina Kolosovska. |
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