Roger That Inspirationlabs Corporate Identity by Ruud Winder - Rebrandt

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DESIGN DETAILS
DESIGN NAME:
Roger That Inspirationlabs

PRIMARY FUNCTION:
Corporate Identity

INSPIRATION:
Suicide is the number 1 cause of death among young people in the Netherlands. Rogier Hulst, valued colleague and friend of the design team, passed away much too young. His mother founded 'Roger That' to offer other young people the opportunity to receive shelter, a listening ear and coaching. As a young designer, Rogier had a unique logo. Since Roger That originated from the death of Rogier Hulst, the agency wanted the design to stem from his design.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Based on the typical R-logo of Rogier van Hulst, the designer made a block system that represents the multi-colouredness and diversity of the youngsters. Which way are you going? What movement is expected of you? The flexibility of the blocks stands for the freedom of moving, a message to all the (young) people; feel free to move to any direction.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
2 months

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
For the corporate identity is printwork made, and also streetart and digital materials.

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
Rogier van Hulst, branding, Roger That, Inspiratielab

RESEARCH ABSTRACT:
-

CHALLENGE:
To keep the design of Rogier van Hulst alive in this new identity.

ADDED DATE:
2023-02-25 13:50:46

TEAM MEMBERS (1) :
Ruud Winder - Rebrandt

IMAGE CREDITS:
2023 Ruud Winder - Rebrandt

PATENTS/COPYRIGHTS:
2023 Ruud Winder - Rebrandt

Visit the following page to learn more: https://www.rebrandt.com/en/roger-that


CLIENT/STUDIO/BRAND DETAILS
NAME:
Rebrandt

PROFILE:
Rebrandt has been a 100% remote agency with independent branding experts for more than 15 years; designers, programmers, copywriters, illustrators, photographers, stylists, DTP specialists and marketing strategists all at the highest level. A team of experts with a special chemistry, who have been working together fruitfully for many years. The Rebrandt remote network is not limited to the Netherlands with a widely spread network of specialists all over the world, useful for all kinds of international projects.



NOMINATION DETAILS

Roger That Inspirationlabs Corporate Identity by Ruud Winder-Rebrandt is a Nominee in Graphics, Illustration and Visual Communication Design Category.

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AWARD DETAILS

Roger That Inspirationlabs Corporate Identity by Ruud Winder-Rebrandt is Winner in Graphics, Illustration and Visual Communication Design Category, 2022 - 2023.



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