Henan Illustration Culture Propaganda by Wang Yisu

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DESIGN DETAILS
DESIGN NAME:
Henan Illustration

PRIMARY FUNCTION:
Culture Propaganda

INSPIRATION:
By chance,the team went to the town of Zhuxian in Henan Province, where the New Year pictures are the precious intangible cultural heritage. During the next trip, The team collectedtook a lot of photos about the wood-block New Year pictures.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
New Year pictures have a long history in China, but fewer and fewer young people have seen or like New Year pictures. By adding their own imagination and understanding, the author recreates the figures in the pictures to better meet the aesthetic preferences of young people, and wants to activate these vivid images again, so that more young people can see the beauty of New Year pictures.

OPERATION / FLOW / INTERACTION:
Design works has a total of five pieces, showing the classic images in the New Year pictures of Zhuxian Town, Henan Province, like Nianianyu, King Firewood cart, ghost and other images. The overall illustration style is a highly saturated yellow and blue contrasting color, looking carefully at the facial expressions of the characters are different, as if they want to tell us a story.

PROJECT DURATION AND LOCATION:
The project started in December 2022 in Linyi city, Shandong province, and will end in January 2023 in Zhuxian town, Henan province

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
In the early stage, The team drew character lines on iPad with a hand-painted board, and in the middle stage, then author transferred them to PS to draw edges and fill in colors.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Width 304.8mm x Depth 304.8mm x Height 304.8mm

TAGS:
National tide,flat style,Henan,Henan Pictures,hand-painted

RESEARCH ABSTRACT:
Zhuxian Town in Henan Province is a wonderful page of China's intangible cultural heritage. After field research and experience, the author had an in-depth understanding of the New Year wood-block prints in Zhuxian Town in Henan Province by taking photos, interviewing folk folk and visiting local museums. The tools used during this period included a camera and a sketch book, The team is one person. With the progress of the project, author hope that the final research results can bring positive effects to the publicity of Henan New Year Pictures.

CHALLENGE:
The most difficult part is the control of characters, because the image of Zhuxian Town New Year wood-plank pictures is too deeply rooted, so when the team wanted to create a more novel illustration image, they could not help but deviate from the previous image, so that the painting is too similar.

ADDED DATE:
2023-02-24 07:50:05

TEAM MEMBERS (1) :
WangYisu

IMAGE CREDITS:
Image #1 : Illustration Wang Yisu, 2023.
Image #2 : Illustration Wang Yisu, 2023.
Image #3 : Illustration Wang Yisu, 2023.
Image #4 : Illustration Wang Yisu, 2023.
Image #5 : Illustration Wang Yisu, 2023.

Visit the following page to learn more: http://pan.baidu.com


CLIENT/STUDIO/BRAND DETAILS
NAME:
Northeastern University

PROFILE:
Northeastern University is a multi-disciplinary university with a focus on engineering, covering philosophy, economics, law, education, literature, science, engineering, management, and arts. Engineering discipline ranks top 1‰ in ESI in the world. There are 76 undergraduate programs, including 15 state-level specialty programs. There are 24 doctoral programs in first-level disciplines, 121 doctoral programs in second-level disciplines, 35 master's programs in first-level disciplines, 182 master's programs in second-level disciplines, 4 doctoral degrees in engineering and 15 professional master's degrees. There are 19 post-doctoral mobile stations; Three first-level disciplines are state key disciplines, four second-level disciplines are state key disciplines, and one is state key disciplines (cultivation), covering a total of 16 second-level disciplines. The university has fully released the driving and radiating role of the construction of first-class disciplines, and has formed a discipline construction pattern featuring peak guidance, plateau support, excellence promotion, characteristic influence and sustainable development.



NOMINATION DETAILS

Henan Illustration Culture Propaganda by Wang Yisu is a Nominee in Graphics, Illustration and Visual Communication Design Category.

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AWARD DETAILS

Henan Illustration Culture Propaganda by Wang Yisu is Winner in Graphics, Illustration and Visual Communication Design Category, 2022 - 2023.



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