Blanc Water Branding by Harel Koka

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DESIGN DETAILS
DESIGN NAME:
Blanc Water

PRIMARY FUNCTION:
Branding

INSPIRATION:
In this branding you can find the familiar Alps within the logo which combine with the typography and colors in a harmonious way that describe a sublime feeling of superiority as a prominent characteristic of a strong company with high vision and ambitions

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
in order to convey the idea of ​​a brand that imports water from the alps, it was necessary to reflect its essence very strongly with the help of creating a new identity to express superiority and strength. the identity of blanc, in all its details, is related to the presence of the alpine landscape and the colors that arise from it, and therefore a consistent design language was created

OPERATION / FLOW / INTERACTION:
With the creation of a new identity that has a clear, precise, modern and well-characterized design, the brand has a much stronger impact on the consumer and the market, thereby distinguishing itself from its competitors and standing out as a brand with a clear vision that is available all over the world, and as a result, it can be easily recognized and used

PROJECT DURATION AND LOCATION:
The project was designed in December 2022 and submitted in February 2023 in Florence, Italy

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
The idea was to create the symbol and colors of the Alps to illustrate the brand. A clean and vital graphic sign, perfect for an independent identity

SPECIFICATIONS / TECHNICAL PROPERTIES:
The logo and the coordinated design will be applied to all the company's objects and on social networks to create a design identity

TAGS:
campaign, concept, Branding, creative, Luxury, brand identity, Identity, graphic design

RESEARCH ABSTRACT:
The research work was done when all the details about the label were brought into consideration in order to assemble them all back into a creative concept

CHALLENGE:
The need was to create a design language and branding for a company with a vision and high ambitions and to reflect the essence of a global and accessible company with health value, a challenge of identity and simplicity.

ADDED DATE:
2023-01-30 17:57:34

TEAM MEMBERS (1) :
Harel Koka

IMAGE CREDITS:
Freepik source

PATENTS/COPYRIGHTS:
Copyrights belong to Harel Koka, 2023



CLIENT/STUDIO/BRAND DETAILS
NAME:
Blanc

PROFILE:
A French mineral water label that imports water from the Alps is now searching for its identity. Considering the place where it was established, the goal is to produce an experience and a design language that characterizes the brand and its features considering the data and characteristics presented



NOMINATION DETAILS

Blanc Water Branding by Harel Koka is a Nominee in Graphics, Illustration and Visual Communication Design Category.

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AWARD DETAILS

Blanc Water Branding by Harel Koka is Winner in Graphics, Illustration and Visual Communication Design Category, 2022 - 2023.



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