Multifunctional Vacuum Insulation Cup Dual Cap Design by Shanghai Bocheng Brand Planning Co. ,Ltd

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DESIGN DETAILS
DESIGN NAME:
Multifunctional Vacuum Insulation Cup

PRIMARY FUNCTION:
Dual Cap Design

INSPIRATION:
Moms think this type of cup can only be used for toddlers for a while, which is not cost efficient. To meet the need for children drinking bottles, Thermos has designed a double cap replaceable thermal insulation cup with a longer service life. Handles and strap are added to the cup for different use scenarios, thus it becomes more cost effient. To meet the need for children drinking bottles, Thermos has designed a double cap replaceable thermal insulation cup with a longer service life.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The warm and cold insulation ensures the comfortable warmth for babies while they drink milk from the cup, no matter it's in cold winter or hot summer. Dual cap design enables the alternate use of straw cap and direct drinking cap to satisfy children’ drinking needs at different ages. Replaceable handles and straps can be use in different scenarios: handles to be used at home, while strap for outings. Transparent cap makes it easy to observe water consumption of your children.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
The project started in April 2021 to October and finished in 2021 Site: Kunshan, Jiangsu Province

PRODUCTION / REALIZATION TECHNOLOGY:
Materials: The body of the bottle uses Austenite 316L stainless steel. The cap is made with food-grade polypropylene materials; the seal ring and rim and straw are all made with silicon.

SPECIFICATIONS / TECHNICAL PROPERTIES:
105mmx84mmx295mm

TAGS:
Growth Double Caps, Multifunction, Warm and Cold Insulation, Transparent Visible Cap, 316L Stainless Steel Line

RESEARCH ABSTRACT:
This nice looking and multifunctional cup has satisfied consumers’ ever changing needs for aesthetics and practical use.

CHALLENGE:
Cnsumers need longer service life and use in various scenarios when it comes to children thermal cups.After constant consumer research and survey, the brand launched this new model of children cup coming with more attractive features such as handles for home use, a strap and a direct drinking cap for outdoor use.

ADDED DATE:
2022-06-25 13:43:35

TEAM MEMBERS (4) :
Qiaoli Sun, Ling Li, Hongcheng Yu and Dajun Liu

IMAGE CREDITS:
Photographer Hongcheng Yu, Multifunctional Vacuum Insulation Cup, 2020



CLIENT/STUDIO/BRAND DETAILS
NAME:
THERMOS

PROFILE:
“THERMOS”, originally meaning “heat” in Greek, is universally defined as the synonymous of “vacuum insulated bottle” in English dictionaries. Since its founding in 1904, Thermos has launched a new era of vacuum insulation technology. With constant pursuit of breakthrough and innovation in its craft and quality, the brand magically brings simple and long-lasting warmth to innumerable households.



NOMINATION DETAILS

Multifunctional Vacuum Insulation Cup Dual Cap Design by Shanghai Bocheng Brand Planning Co., Ltd is a Nominee in Baby, Kids' and Children's Products Design Category.

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AWARD DETAILS

Multifunctional Vacuum Insulation Cup Dual Cap Design by Shanghai Bocheng Brand Planning Co., Ltd is Winner in Baby, Kids' and Children's Products Design Category, 2022 - 2023.



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