DESIGN NAME: Afterimages
PRIMARY FUNCTION: Magazine
INSPIRATION: The inspiration of the project was the heritage of the Strzeminski Academy of Fine Arts Lodz and their great artists: Strzeminski, Kobro, Hiller, the avangarde, which was established over one hundred years ago. An afterimage is an image that continues to appear in the eyes after a period of exposure to the original image. Our brain produces it when we stare at something for a long time. This image is not as obvious as it seems at first glance. It is blurred and not clear.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: Bigger format, rough high quality paper from the 'csm' collection, dry-stamping technique, the printing color (Pantone) applied to the cover corresponds to the topic of each issue. The magazine is richly illustrated, filled with high-quality photos, and in this respect it resembles life style magazines. It is the first printed magazine published by the Strzeminski Academy of Fine Arts in Lodz and it is available not only for students and teaches, it is distributed nationwide.
OPERATION / FLOW / INTERACTION: Interaction with the magazine: high quality print and paper, stamping can be felt under your finger, qr codes.
PROJECT DURATION AND LOCATION: The first issue of the magazine was created and published in 2019. By mid-2021 it has been published five issues of 'Afterimages' (two issues per year). Place of the creation of the magazine: Lodz, Poland.
FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design
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PRODUCTION / REALIZATION TECHNOLOGY: High quality offset print Pantone (cover) Cmyk (inside)
SPECIFICATIONS / TECHNICAL PROPERTIES: 230 x 300 mm, about 250-300 pages
TAGS: Art Magazine, Print Design, Graphic design, Cover Design, Publication, Visual communication
RESEARCH ABSTRACT: The artistic and scientific, thematic magazine Powidoki (Afterimages) is published by the Strzeminski Academy of Fine Arts in Lodz (Poland). The periodical is devoted to significant artistic and scientific events. It contains critical texts about art and design as well as interviews with prominent figures of the world of culture and higher education from Poland and abroad.
CHALLENGE: The challenge was to create a design of the magazine, on the one hand, referring to the avant-garde tradition, and on the other, creating its modern, fresh version. It was a challenge to reach interested recipients, create a platform and a community around the magazine and create a magazine with premium design, content and paper on a limited budget and with a small team.
ADDED DATE: 2021-09-29 10:52:58
TEAM MEMBERS (3) : Marta Ostajewska, Mariusz Wlodarczyk and Ryszard W. Kluszczynski.
IMAGE CREDITS: © Powidoki (Afterimages)
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