Viskit Reading and Study Supplies by Jaehun Kim |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Viskit PRIMARY FUNCTION: Reading and Study Supplies INSPIRATION: The brand name “ViSKit,” derived from “Visang Special Kit,” is a Korean wordplay, sharing pronunciation with the word ‘biscuit.’ The product characters were designed as biscuits to give a real ‘crunch’ to students’ learning, just like that of a biscuit. The chocolate, strawberry, green-tea, and cheeses biscuit characters engagingly represent daily life. ViSKit seeks to bring a familiar and friendly approach to students through its biscuit characters and products that enrich school life. UNIQUE PROPERTIES / PROJECT DESCRIPTION: ViSKit is Visang’s special kit designed for students’ study and reading activities. The package contents consist of reading stands, pens, notebooks, reading lists, and other assorted supplies that enable students to systematically organize their reading activities. OPERATION / FLOW / INTERACTION: Student goods are designed with character-based “biscuits,” thus serving as a bridge for students to see Visang textbooks in a softer light than the “practicality-firs PROJECT DURATION AND LOCATION: Recent Launch date: July 2021 in Korea First Launch date: January 2018, new Korean semester event FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: In consideration of the environment, all plastic packaging is removed from ViSKit products. Individual items can be stored in a reusable plastic folder that protects students’ school supplies and can also store school handouts. Additionally, the shipping box has been integrated with the product packaging box to further reduce waste. SPECIFICATIONS / TECHNICAL PROPERTIES: Notebook 150 x 210, Spring-bound notebook 152 x 210, Reading stand 267 x 694, Bookmark, 50 x 190, Zipper File-bag 310 x 490, Recording sticker 147 x 207, Corner pocket 80 x 80, Reading record 297 x 420, Sticker 140 x 210, Spring-bound memobook 150 x 100, Pencil case 90 x 200, Mesh pouch 230 x 160, Stationary 170 x 160 TAGS: ViSKit, students, reading, reading material, Visang, studying RESEARCH ABSTRACT: “ViSKit” is a brand that provides character-based learning kits to students through Visang Education’s online channel, “Visang Textbooks & Mom Talk.” Distributed by education companies, it is newly research and made each year based on students’ needs. Each season, different thematic concepts are used and the products are provided free of charge as various Visang events. Consumer responses improve yearly, and the event participation rates rise along with many reviews. CHALLENGE: The greatest obstacle is to create a concept every season along with a matching kit and its various items. Highest import is aligned with creating kits that help students learn and meet their needs simultaneously. By analyzing yearly trends and using various methods of post-processing, new ideas are developed that help to better interest students. ADDED DATE: 2021-09-29 01:17:02 TEAM MEMBERS (1) : Kim Juhee / Kim Juhee / Lee Sumin IMAGE CREDITS: Jaehun Kim, 2021. |
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NAME: VISANG PROFILE: In order to enable the children to lead diverse learning activities by themselves, VISANG has been endeavoring to make the perfect study materials. As a result, VISANG workbooks recorded the sales of over 100 million copies until now. By doing so, VISANG workbooks have become located as a perfect partner ideal for self-learning. In order to enable everyone who desires to learn without settling for textbooks, VISANG offer equal opportunity for our education without any conditions. It's fame continued by introducing the masterpiece textbooks, which contain the Ministry of Education's vision and the values of VISANG based on the know-how of VISANG only. Publishing the national textbooks for elementary schools starting 2016 using top editorial manpower and the latest printing facility, it has been receiving recognition for its capabilities regarding textbooks, its development of the teaching materials, the editing, and its publications despite its short history. |
| AWARD DETAILS | |
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Viskit Reading and Study Supplies by Jaehun Kim is Winner in Graphics, Illustration and Visual Communication Design Category, 2021 - 2022.· Press Members: Login or Register to request an exclusive interview with Jaehun Kim. · Click here to register inorder to view the profile and other works by Jaehun Kim. |
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