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DESIGN DETAILS |
DESIGN NAME: Art Stroyka Fest
PRIMARY FUNCTION: Identity of Family Festival
INSPIRATION: The typographic solution is designed in a strict and slightly dry style, reminiscent of signatures on architectural blueprints, which are always more important than the underlaying image. The strictness of the design of the festival, was consciously made as close to the real appearance of the construction site as possible. It is emphasising the idea that there is always a place for creativity even in such serious professions as construction.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: The festivals corporate identity is based on the signal markings used during construction work. Its main colors: red, yellow and green correspond to the corporate colors of the three residential complexes that housed the festival. The lines of construction markings are applied to an art easel - a symbol of creativity, combining both the theme of construction and the theme of art in one image.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: The project was projected during 2 month in Moscow city and was presented (realized) in Samara city as part of the celebration of the International Children's Day on June 1, 2021
FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design
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PRODUCTION / REALIZATION TECHNOLOGY: Graphic design in Photoshop and Printing for realization
SPECIFICATIONS / TECHNICAL PROPERTIES: Identity of the Festival is easily put on any Print and Outdoor Ads
TAGS: Tanya Dunaeva, Typographics, Design, The Klen, Dmitry Krasnov
RESEARCH ABSTRACT: The key goal was to find commonality between Festival and the Construction. It was done throufh combining Construction type design and Canvas that represents Art in life
CHALLENGE: -
ADDED DATE: 2021-09-07 18:58:32
TEAM MEMBERS (1) :
IMAGE CREDITS: Tanya Dunaeva, 2021.
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Visit the following page to learn more: https://newdon.ru/news/art202.html |
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CLIENT/STUDIO/BRAND DETAILS |
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NAME: -
PROFILE: -
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COMMENTS |
Giulia Esposito |
Comment #14634 on December 27, 2022, 8:57 pm |
As a design enthusiast, I am absolutely thrilled to see the award-winning work of Art Stroyka Fest. This creative identity of a family festival is a perfect example of how design can be used to bring people together. The combination of vibrant colors, illustrations and typography demonstrate a level of skill that is nothing less than extraordinary.
The concept of the design is incredibly clever and ingenious, and it is easy to see how it captures the spirit of the festival and conveys the message in an eye-catching way. It is also a testament to the designer's ability to interpret the vision of the client and bring it to life.
I am sure that Art Stroyka Fest will be remembered for a long time and it is an honor to see this work receive such recognition. Congratulations to Tanya Dunaeva for winning the A' Design Award with this wonderful work!
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Chloe Turner |
Comment #90597 on January 4, 2023, 5:08 pm |
I'm in awe of the stunning work that won the A' Design Award! The use of typography to create an identity for this family festival is truly inspiring. The designer has managed to capture the essence of a construction site, with a strict and slightly dry style that is reminiscent of signatures on architectural blueprints. It's amazing how creativity can be found in even the most serious professions, and this work is a testament to that. Congratulations to the designer for this incredible achievement!
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Elisabeth Clark |
Comment #93732 on January 4, 2023, 8:57 pm |
Amazing work by Tanya Dunaeva! Art Stroyka Fest is a perfect example of creative design, combining the themes of construction and art in one image. The typography is particularly striking, reminiscent of signatures on architectural blueprints and perfectly capturing the serious nature of the construction work. I'm impressed by the research that was put into this project, finding commonality between the festival and construction. This is a great example of how design can be used to communicate ideas effectively. Congratulations on your well-deserved A' Design Award!
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