Kong-Ke Museum Visual Identity by googoods |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Kong-Ke Museum PRIMARY FUNCTION: Visual Identity INSPIRATION: Kong-Ke Museum is a new-style exhibition venue combined with a work station for workers to rest in Taichung. The logo of Kong-Ke Museum expresses the unfinished form of characters with short strokes. The concept comes from the feeling that the construction site gives people a sense of incompleteness and transition. Through communication with the public and their participation, the whole picture of the museum will be completed. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Using existing materials is a great feature of the workers. The guidance system uses material elements that are often found at the construction site: formwork, excess scrap wood, circular saw blades, and plastic water pipes... to form a layout plan. Paint buckets filled with cement, water pipes, polycarbonate wave boards and gloves: this matching element commonly found in various construction sites constitutes a device that guides the position in the space. The poster uses cement bag packaging for screen printing as a visual expression. OPERATION / FLOW / INTERACTION: Kong-Ke Museum is a new-style exhibition venue combined with a work station for workers to rest. PROJECT DURATION AND LOCATION: The project started in June 2019 and was completed in November 2019 in Taichung, Taiwan. FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: Formwork, Excess Scrap Wood, Circular Saw Blades, Paint Buckets, Cement, Water Pipes, Polycarbonate Wave Board, Gloves, Cement Bag Packaging SPECIFICATIONS / TECHNICAL PROPERTIES: Various dimensions according to the necessities on-site. TAGS: Design, googoods, Graphic, Branding RESEARCH ABSTRACT: The Research objective was to learn and understand the brand's spirit and essence. CHALLENGE: In-depth understanding of the work culture. And using existing materials of the workers. ADDED DATE: 2021-03-24 09:39:40 TEAM MEMBERS (3) : Art Director : Chihong Chuang, Graphic Design : Weichi Pai and Project Manager : Iju Lin IMAGE CREDITS: googoods |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: googoods PROFILE: googoods was founded in 2012, we believe that good things should be close to life. Aim to keep searching and creating beautiful things in daily life.Our services range from products, graphics, branding, exhibition planning, and interior design to large art installations. Ｗe committed to the establishment of the brand's image, advocates the design to be just perfect, and provides the most appropriate service accurately. Being good at display and interior design of the experiential space, we hope we can convey the beauty and emotion to everyone's life through these designs. |
| AWARD DETAILS | |
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Kong-Ke Museum Visual Identity by Googoods is Winner in Graphics, Illustration and Visual Communication Design Category, 2020 - 2021.· Press Members: Login or Register to request an exclusive interview with googoods. · Click here to register inorder to view the profile and other works by googoods. |
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