Kallucci Boot 3D Key Art by Mateus Morgan de Aguiar |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Kallucci Boot PRIMARY FUNCTION: 3D Key Art INSPIRATION: The comes from the nature, connecting the image directly with the customers life style. The rocks refer to the durability of the product. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The idea is to bring the characteristics of the product through the use of visual elements, connecting the shoe direct to the customers life style. The mood also transmits durability, present on the shoe essence and a pinch of a mystical language that comes with the crystal elements. Everything made in 3D without scans OPERATION / FLOW / INTERACTION: The key visual was used on online and offline media such product folder, box, and video. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect. PROJECT DURATION AND LOCATION: I started the piece on november 21 and it took about 1 month, ending on december 21. FITS BEST INTO CATEGORY: Computer Graphics, 3D Modeling, Texturing, and Rendering Design |
PRODUCTION / REALIZATION TECHNOLOGY: The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned. SPECIFICATIONS / TECHNICAL PROPERTIES: Width 5000px x Height 5000px 300dpi TAGS: boot, shoe, cgi, footwear, fashion, 3d boot, cgi boot, kallucci RESEARCH ABSTRACT: The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art. CHALLENGE: The hardest part was making the 3D model itself, considering that there's a lot of parts that had to be perfectly as the real product. ADDED DATE: 2021-02-27 14:58:24 TEAM MEMBERS (2) : 3D modelling and texturing: Mateus Morgan and Agency: Dote IMAGE CREDITS: Mateus Morgan de Aguiar, 2020. |
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| Visit the following page to learn more: http://www.morganstd.com | |||||
| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Morgan Studio PROFILE: The Morgan Studio is focused on creating high level 3D images and videos and has a specialized team on simulations, animation, 3D modelling and post production. With extensive experience in the product visualization market. Having served great clients over 5 continents. |
| AWARD DETAILS | |
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Kallucci Boot 3d Key Art by Mateus Morgan De Aguiar is Winner in Computer Graphics, 3D Modeling, Texturing, and Rendering Design Category, 2020 - 2021.· Press Members: Login or Register to request an exclusive interview with Mateus Morgan de Aguiar. · Click here to register inorder to view the profile and other works by Mateus Morgan de Aguiar. |
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