Cat With Fruits Illustrations by Rui Deng

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DESIGN DETAILS
DESIGN NAME:
Cat With Fruits

PRIMARY FUNCTION:
Illustrations

INSPIRATION:
Cat With Fruits series illustration works are for a dried fruit brand design of packaging illustration works. The use of fresh color illustration to draw the scene of cat and various fruits playing, in order to highlight the product is pure natural, pollution-free characteristics.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The same design concept is also used in this series of illustrations. Colors from nature are used as the main colors to draw the scene where cats and fruits play together.

OPERATION / FLOW / INTERACTION:
Discuss design concepts, collect materials, and draw sketches.

PROJECT DURATION AND LOCATION:
The project started in September 2020 in Hengdian and finished in January 2021 in Huainan.

FITS BEST INTO CATEGORY:
Computer Graphics, 3D Modeling, Texturing, and Rendering Design

PRODUCTION / REALIZATION TECHNOLOGY:
This design uses the camera function of the mobile phone to select colors from the nature photos and complete the drawing of a series of illustrations with various forms of cats. The software used in the drawing process was Photoshop CC 2020.

SPECIFICATIONS / TECHNICAL PROPERTIES:
A4:297 x 210 mm for non-physical design.

TAGS:
Naturalism; Cure; The original ecological; Harmonious coexistence; Tender love

RESEARCH ABSTRACT:
This series of illustrations uphold the concept of naturalism, aiming to bring viewers the most comfortable, most close to the original nature itself. The designer has always been holding romantic feelings, using gentle colors to draw this series of illustrations. This series of works starts in 2020, which is a difficult year for everyone, so the designer hopes to comfort people's hearts through such works.

CHALLENGE:
Color selection: when drawing illustrations, the designer found that the color absorbed from the photo could not well represent the main idea of the picture, so in the color selection, the color was desaturated. Composition of the picture: the selection of the content of the picture, try a lot of different species, and finally choose the intelligent cat as the protagonist; Drawing style: I also tried a wide range of small drafts on the style, and finally chose the existing style.

ADDED DATE:
2021-02-23 17:11:38

TEAM MEMBERS (1) :
Chao Yang

IMAGE CREDITS:
Image #1-5:Illustrator,Rui Deng,2020.

PATENTS/COPYRIGHTS:
Patent No



CLIENT/STUDIO/BRAND DETAILS
NAME:
Hengdian college of film&television

PROFILE:
Zhejiang Hengdian Film and Television Vocational College is the only higher vocational college in Zhejiang Province featuring "film and television". The college is located in Hengdian Film City, known as "China's Hollywood". It is Zhejiang Provincial Civilized Unit, Zhejiang Provincial Ping 'an Campus, Zhejiang Provincial Advanced grass-roots Party Organization, National Private Education Advanced Group, Jinhua "Double Dragon Plan" Talent Unit, Hong Kong and Macao Youth Film and Television Exchange and Practice Base.



NOMINATION DETAILS

Cat With Fruits Illustrations by Rui Deng is a Nominee in Graphics, Illustration and Visual Communication Design Category.

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AWARD DETAILS

Cat With Fruits Illustrations by Rui Deng is Winner in Graphics, Illustration and Visual Communication Design Category, 2020 - 2021.



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