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S-oil Total Calendar Illustration by Kaze Park |
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DESIGN DETAILS |
DESIGN NAME: S-oil Total
PRIMARY FUNCTION: Calendar Illustration
INSPIRATION: He liked cars since he was young and his illustration also has a lot about cars. The oil refinery S oil Total contacted him about the calendar making project and he expressed his illustration on the calendar project.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: He designed an illustration to be displayed on the calendar of S oil
Total a South Korea oil refinery.
In this calendar design the various environments and elements in which oil refining is entered are expressed as illustrations. It was constructed based on representative means of transportation and was designed with a concept according to various components such as various vehicles city center natural space and weather such as winter.
OPERATION / FLOW / INTERACTION: He believes that the value of the product made by S oil Company in South Korea with Total a global oil refinery company is great.
Refined oil is used in various places around the world and it is used most widely and contains its value and meaning in a means of transportation familiar to people.
The fast and tremendous energy from oil powered cars and motorcycles makes peoples lives better and still works as good energy around us.
His illustrations expressed that energy.
PROJECT DURATION AND LOCATION: The illustration of this project began design production in august 2016 and was released in Seoul. South Korea in January 2017.
FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design
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PRODUCTION / REALIZATION TECHNOLOGY: In this case the brush used in traditional South Korea painting is used to create texture. And it first scans it and saves it as digital data.
Using the digital program adobe Photoshop sketch basic color and detail color using the touch of a traditional korea brush are performed in order. The important point here is that the traditional korea way of expressing pictures is a art that is expressed with digital graphics.
SPECIFICATIONS / TECHNICAL PROPERTIES: S oil Total calendar illustration was created in Photoshop Rgb Cmyk color mode. The size is 400mm x 610mm. It was produced as an art calendar.
TAGS: kazepark, soil, illustration, total, digital, calendar, art, southkorea, artist
RESEARCH ABSTRACT: A brush is one of the elements used in painting in Korea.
He uses a traditional Korean brush to express the touch of paintings. And his expression was embodied in a new form of illustration, with the encounter between digital graphics and traditional painting styles.
In this project, he emphasized the association with realistic human-connected objects. The important concept of this project is transportation.
CHALLENGE: The illustration he should have made was an illustration expressing the realistic and intuitive parts where the products made by the refinery are used. Since the calendar has the meaning of the time and season of the year. It was necessary to produce an illustration in consideration of seasonal elements that can be expressed in the flow and space of time.
In this project. He expressed the energy of oil refinery and the energy of the vehicles using it with a sense of speed and brush touch.
ADDED DATE: 2021-01-28 06:58:27
TEAM MEMBERS (1) :
IMAGE CREDITS: image #1 KazePark S-OIL TOTAL calendar-01
image #2 KazePark S-OIL TOTAL calendar-02
image #3 KazePark S-OIL TOTAL calendar-03
image #4 KazePark S-OIL TOTAL calendar-04
image #5 KazePark S-OIL TOTAL calendar-05
PATENTS/COPYRIGHTS: ©KAZE PARK 2017
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Visit the following page to learn more: http://url.kr/i47cv6 |
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CLIENT/STUDIO/BRAND DETAILS |
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NAME: S oil Total
PROFILE: S oil Total Lubricant Co., Ltd. was established in 2008 as a joint venture between S oil, Korea's largest lubricant base oil producer, and Total, the world's fourth largest oil and gas company. Up to now, it has been producing and selling high quality lubricant products, and has been providing optimized solutions for customer's situation and needs through a diverse portfolio.
S-OIL Total Lubricant Co., Ltd., which has made constant change and innovation, goes beyond a leap forward and challenges toward the future toward a new history in the lubricant field. We are making a new change in the global lubricant market with a systematic and scientific product production process, the best customer service, and competitive product production.
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COMMENTS |
Giulia Esposito |
Comment #13098 on December 27, 2022, 12:24 pm |
This is a truly inspiring work! It is amazing to see how the creative vision of the designer has been brought to life through the use of colour, composition and typography. It's an example of how visual communication design can be used to create something that is both aesthetically pleasing and meaningful. This work is an excellent example of how design can be used to communicate a powerful message. It is a work of art that will be remembered for years to come. Congratulations to Kaze Park for their success!
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Mark Allen |
Comment #88797 on January 4, 2023, 3:07 pm |
This work is an impressive example of how traditional techniques can be combined with digital graphics to create a powerful and visually striking design. The incorporation of elements such as various vehicles, city center, natural space and weather creates an immersive experience that conveys the energy of the oil refinery. Kaze Park has certainly achieved an awe-inspiring piece of work that deserves recognition.
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Elisabeth Clark |
Comment #89943 on January 4, 2023, 4:24 pm |
I'm absolutely in awe of Kaze Park's work on the 'S-oil Total' calendar illustration. It's so impressive how they were able to combine traditional brush painting with digital graphics in such a unique way. The concept of transportation was also beautifully expressed in the design and I love how each environment and element associated with oil refining was captured in the illustrations. It's clear that a lot of research went into this project and it's definitely something to be admired. Kaze Park's award-winning work is a testament to their skill and creativity, and I'm so proud of their success.
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