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Equipment Case Study Fashion Identity and Branding by Biwei Niu |
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DESIGN DETAILS |
DESIGN NAME: Equipment Case Study
PRIMARY FUNCTION: Fashion Identity and Branding
INSPIRATION: I chose EQUIPMENT Femme for this project and redesigned their entire product image and identity system. I wanted it become to a unique and high-end fashion company. I focused on the ‘Modern Woman Life Style’ selling point in the market and designed a powerful identity system for this company.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: A retail and product identity program design. I chose EQUIPMENT Femme for this project and redesigned their entire product image and identity system. I wanted it become to a unique and high-end fashion company. I focused on the ‘Modern Woman Life Style’ selling point in the market and designed a powerful identity system for this company.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: -
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PRODUCTION / REALIZATION TECHNOLOGY: -
SPECIFICATIONS / TECHNICAL PROPERTIES: -
TAGS: -
RESEARCH ABSTRACT: -
CHALLENGE: -
ADDED DATE: 2020-09-30 03:29:56
TEAM MEMBERS (1) :
IMAGE CREDITS: Biwei Niu, 2020.
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CLIENT/STUDIO/BRAND DETAILS |
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NAME: -
PROFILE: -
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