Little Magic Children Clothing Brand by Hsuan-Yun Huang |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Little Magic PRIMARY FUNCTION: Children Clothing Brand INSPIRATION: The designer believes that every kid has the magic to make their dreams come true－their curiosity, creativity, and imagination inspire. The designer also believes that all creatures on the earth are beautiful in their way – just like magic. The illustrator wants to use the unique animal illustrations to give both children and parents a concept of respecting all creatures on the planet. The usage of eco-friendly materials to take care of the future generation and protect our planet. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The identity is an iconic symbol of magic – a bunny in a hat, which is simple but yet playful. The animal illustration style is unique and memorable. OPERATION / FLOW / INTERACTION: Onesies are made by 100% organic cotton, excellent for baby's sensitive skin. It's super soft to the touch and constructed with a lap-neck design to ensure smooth, hassle-free outfit and diaper changes. The brand label and care label are sewn on the outside of the product to avoid rubbing the baby's skin. T-Shirt are made of 100% organic cotton, excellent for baby's sensitive skin. It's super soft to the touch. Elastane rib collar. Double stitching at front collar. Resistant and well maintained. Double stitching at sleeves. The brand label and care label are sewn on the outside of the product to avoid rubbing the kid's skin. Packaging: Sealed clothing bags maintain product's quality. Jiugongge-liked boxes help people to keep the products neat and clean. PROJECT DURATION AND LOCATION: The project started in July 2019 in Taiwan and finished in July 2020 in Taiwan, and was exhibited in Taiwan in April 2019. FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: Clothing materials: GOTS certified organic cotton, made of 100% organic cotton. Non-toxic printing, no harmful chemicals, and nickel-free snaps. Free of formaldehyde, AZO, cadmium, and OTC. Usage of accessories complies with CNS 15290 textile safety regulations. Packaging materials: made from recycled cardboard & 100% recyclable plastic. SPECIFICATIONS / TECHNICAL PROPERTIES: All clothing comes in different sizes. Clothing zip bags: 240mm x340mm Tags: 50mm x 50mm Paper Sheets: 635mm x889mm Monthly onesies set boxes:400mm x300mm Bib boxes: 210mm x 95mm TAGS: Branding, Packaging, Illustration, Children Clothing. RESEARCH ABSTRACT: Little Magic's brand soul to take care of the future generation and protect our planet. Using all eco-friendly materials to produce both items of clothing and packages is not easy to achieve. It took a long time to find factories that can do that but not too expensive. CHALLENGE: On the creative side, the challenge was to come up with a unique illustration style that can be eye-catching by both children and adults. The brand's image should be playful but educational at the same time, so I spent a lot of time on social media campaigns and used infographic images to tell people about the brand's vales. ADDED DATE: 2020-09-26 10:21:40 TEAM MEMBERS (3) : Designer: HsuanYun Huang, Illustrator: HsuanYun Huang and Photographer: HsuanYun Huang IMAGE CREDITS: Image #1,2,3,4,5,6,7,8,9: Designer HsuanYun Huang, 2020 |
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| Visit the following page to learn more: https://thelittlemagic.com/ | |||||
| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Little Magic PROFILE: Little Magic is a childlike illustrative clothing brand that allows every child to enjoy the experiences with high-quality products, sustainable materials, and full of inspiration. Made of GOTS certified organic cotton interlock fabric. Non-toxic and no harmful chemicals printing. Free of formaldehyde, AZO, cadmium, and OTC. Eco-friendly packaging materials made from recycled cardboard & 100% recyclable. |
| AWARD DETAILS | |
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Little Magic Children Clothing Brand by Hsuan-Yun Huang is Winner in Graphics, Illustration and Visual Communication Design Category, 2020 - 2021.· Press Members: Login or Register to request an exclusive interview with Hsuan-Yun Huang. · Click here to register inorder to view the profile and other works by Hsuan-Yun Huang. |
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