Birds and Coffee Packaging by Kristina Pacesaite

Home > Winners > #106477


DESIGN DETAILS
DESIGN NAME:
Birds and Coffee

PRIMARY FUNCTION:
Packaging

INSPIRATION:
I immediately thought of biology theme as a common thread among the nine coffee regions represented. After some sketching we've decided to use bird illustrations. The inspiration was found in a vintage biology books, birdwatcher's guides and botanical magazines and publications that describe the wide variety of species of each country.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The project manifests the craftsmanship of coffee roasters by providing the handmade look of the packaging that shows the birds of each country. The dark brown color of the illustrations gives a unique feeling to the product.

OPERATION / FLOW / INTERACTION:
The main communication flow between the customer and a coffee roaster is through their online shop. We aimed for new customers who value quality coffee and care about it's origin. In this case the visual communication comes to the front line and the nice packaging is crutial for the better understanding of the product value.

PROJECT DURATION AND LOCATION:
The project took about 2,5monts : it was started on March 2020 and was finnished by the end May.

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Digital printing on kraft paper

SPECIFICATIONS / TECHNICAL PROPERTIES:
Kraft doypack 160X230X40mm Kraft bag 145X340mm

TAGS:
packaging, doypack, coffee bag, coffee packaging, coffee illustration, bag design, kraft packaging, kraft bag

RESEARCH ABSTRACT:
The packaging design creates value added to a product which has major influence on customers purchasing decision process especially at the point of purchase. Visual research was started by investigating the other producer's offer in the same niche of coffee roasters in Lituanian market. My vision was based on moodboards of different graphic images and typography styles that helped to define the main design solutions. All The birds chosen for the packaging represent each country, are simple but at the same time elegant ant memorable.

CHALLENGE:
It wasn't very challenging to create this packaging, The main challenge was to find the right postures of the birds and a balance of illustration style, that will be bold but still elegant. And also it was important that they will look sharp when printed on kraft paper bag.

ADDED DATE:
2020-06-06 18:26:41

TEAM MEMBERS (1) :
Kristina Pacesaite

IMAGE CREDITS:
Kristina Pacesaite, 2020.

Visit the following page to learn more: http://www.kristinapacesaite.com
CLIENT/STUDIO/BRAND DETAILS
NAME:
Kavos gurmanai

PROFILE:
The story of "Kavos gurmanai"began with a passion for coffee. One of the first roasters in Lithuania, "Kavos gurmanai" have accumulated experience since 2002. Mostly selling though their online shop and serving coffee almost from every continent.

NOMINATION DETAILS

Birds and Coffee Packaging by Kristina Pacesaite is a Nominee in Packaging Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by Kristina Pacesaite when results are announced.
AWARD DETAILS

Birds and Coffee Packaging by Kristina Pacesaite is Winner in Packaging Design Category, 2020 - 2021.



· Press Members: Login or Register to request an exclusive interview with Kristina Pacesaite.

· Click here to register inorder to view the profile and other works by Kristina Pacesaite.
SOCIAL
+ Add to Likes / Favorites | Send to My Email | Submit Comment | Comment | Testimonials | View Press-Release | Press Kit

Did you like Kristina Pacesaite's Packaging Design?
You will most likely enjoy other award winning packaging designs as well.
Click here to view more Award Winning Packaging Designs.


Did you like Birds and Coffee Packaging? Help us create a global awareness for good packaging design worldwide. Show your support for Kristina Pacesaite, the creator of great packaging design by gifting them a nomination ticket so that we could promote more of their great packaging designs.

See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Follow us : Twitter Twitter | Twitter Facebook | Twitter Google+.
Share |