Press Release Services
The A' Design Award PR Campaign consists of several Press Release Services Press Releases are still a significant way to distribute and notify award winning status to media members for inclusion in their articles. Each A' Design Award winning entry is granted a press release preparation and distribution service, free of charge.
A' Design Award & Competition has a special interface where authorized press members could register and download all the information regarding to winner designers.
Press Release Preparation
A' Design Award & Competition, in colloboration with DesignPRWire, provides a free service to all winners for preparing a press release which involves writing the press release and attaching it further information and images. The Press Release preparation service means that once a project wins the A' Design Award, DesignPRWire will be notified, and a press release would be prepared on behalf of the winner. The press release is written from A' Design Awards' point of view; i.e. A' Design Award announces the winning entry, providing details on the category, design and the winning designer or company. Press Releases are afterwards checked once again before their distribution and could be slightly modified to make them more interesting or appealing to press members. Within this process, DesignPRWire interviews the winner designers so that this interviews could be included within the press-kit.
Press Release Distribution
Once a press release is written, it is distributed in three major ways. First of all, DesignPRWire communicates a general press release to all media editors that are included in the DesignMedia database regarding the winning entries. Secondly, rich media press releases will be available online from A' Design Awards for each of the designs where media editors are also able to access and download: Profile Images or Logos of Winners, Design Images and Visuals, Interviews with the Winner Designer, Details for the Design, and Information on Designer Rankings. Finally, DesignPRWire will use additional press release services to promote your winning entry to their respective audiences, thousands of media editors, bloggers, and news outlets.
Press Kit Creator
In addition to press release preparation, A' Design Award & Competition presents you an opportunity to create a rich-media electronic press kit which contains not just the design images but also; photo of the designer, logo of the client, dozens of high-resolution photos and images for added exposure, an interview with the award winner, further images of non-award winning products, product portfolio and much more. The service is called the Press Kit Creator, and is provided free of charge to all award participants. Award winners can also download their own press kits to add to their archives or to distribute to other journalists.