Yu Lu achieves the famed Silver A' Design Award

Como, Italy, April 23, 2020 /DESIGNPRWIRE/

A' Design Competition is proud to announce that the work Last Sweet by Yu Lu wins the prestigious Silver A' Design Award at Giftware Design Award Category.

Giftware Design Category Silver A' Design Award Prizewinner

A' International Design Award and Competition is pleased to announce that the work Last Sweet by Lu Yu and Jiachun Zhou has been announced as a laureate of the prestigious Silver A' Design Award in Giftware Design Category selected as the winner by the transnational jury members of the A' Design Awards & Competitions within a great number of submitted works.

Insights on Last Sweet

Yu Lu, the lead designer of the winning project Last Sweet explains “The design redefines the piggy bank and makes a paper money bag for the image of candy packaging, so that the paper bag has certain functions and expectation. When it is full and tearing open, getting a full coin is like the joy of getting a candy, giving a new psychological feeling to the money-taking behavior. The one-time material makes "carrying" and "taking" a very conflicting behavior. Once the seal is opened, the piggy bank loses its "storage" effect, leaving only a sweet feeling like candy.” To learn more visit at: https://competition.adesignaward.com/design.php?ID=88581

Project Members for Last Sweet

Last Sweet was imagined by Lu Yu and Jiachun Zhou

The Silver A' Design Award

The Silver A' Design Award is a prestigious award given to top 5% percentile designs that has attained an exemplary level of excellence in design. Entries to the A' Giftware Design Awards are peer reviewed and anonymously judged by an expert jury panel of prominent academics, influential press members and established professionals. Nominated giftware designs are voted on pre-determined evaluation criteria to highlight only the best giftware design works. In addition to reaching top international media, A' Giftware Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines.

About A' Giftware Design Awards

A' Giftware Design Award aims to highlight the excellent qualifications of best giftware designs and greatest giftware design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' giftware Design Competition is to create a global awareness for good design. Learn more at: http://www.whatisadesignaward.com

Relevant Website

Released by DESIGNPRWIRE at 2020-04-23 06:52:59

Contact Details for This Press Release
NAME   : Laura Sfiligoi
ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy.
EMAIL  : press@adesignaward.com
PHONE  : +39 031 4491953
FAX    : +39 031 4491918