Saana Hellsten has been granted the famed Silver A' Design Award

Como, Italy, April 21, 2016 /DESIGNPRWIRE/

A' Design Award and Competition is happy to inform that the packaging project Basik by Saana Hellsten wins the renowned Silver A' Design Award at Packaging Design Award Category.

Packaging Design Category Silver A' Design Award Prizewinner

A' International Design Award and Competition is pleased to share that the packaging design Basik by 3D model producer: Eugene Kim has been honored with the renowned Silver A' Design Award in Packaging Design Category marked as the winner by the transnational jury members of the A' Design Awards & Competitions within a great number of nominated projects.

More information on Basik

Saana Hellsten, the lead designer of the winning packaging design Basik explains “Packaging is a big part of the interaction with a product and with her work Basik, Saana Hellsten criticizes packaging that perpetuates gender stereotypes. She disassembles outdated gender norms and increases awareness of people outside of the traditional gender binary. Basik offers a gender-neutral shaving kit, where the emphasis is on the purpose rather than on the gender of the target customer. In the household cleaning products, which usually rely on gendered packaging to communicate messages about the products, Basik focuses on the function of being stackable and remaining gender-neutral.” To learn more visit at: https://competition.adesignaward.com/design.php?ID=40637

Project Members for Basik

Basik was imagined by 3D model producer: Eugene Kim

The Silver A' Design Award

The Silver A' Design Award is a prestigious award given to top 5% percentile designs that exhibits an exemplary level of greatness in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by an expert jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the best packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines.

About A' Packaging Design Awards

A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. To learn more about the A' Design Awards, please visit: http://www.whatisadesignaward.com

Relevant Website

Released by DESIGNPRWIRE at 2016-04-21 13:58:32

Contact Details for This Press Release
NAME   : Laura Sfiligoi
ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy.
EMAIL  : press@adesignaward.com
PHONE  : +39 031 4491953
FAX    : +39 031 4491918