Reverse Innovation pick ups the famed Golden A' Design Award

Como, Italy, April 26, 2014 /DESIGNPRWIRE/

A' Design Competition is encouraged to announce that the design WINE POUCH (R)EVOLUTION by Reverse Innovation wins the famous Golden A' Design Award at Packaging Design Award Category.

Packaging Design Category Golden A' Design Award Victor

A' International Design Award and Competition is delighted to share that the design Rosso Del Vigneto Nuovo by Agency: Reverse Innovation , Creative direction: Mirco Onesti, Structural design: Gustavo Messias, Graphics: Fiona Martin e Luca Mazzoleni, Illustration : Fiona Martin, Printer: Artestampa, Photo retouching: Antonella Iozzolino, Winemakers: Gigante, Brand: Rosso del Vigneto Nuovo and has been announced as a laureate of the famous Golden A' Design Award in Packaging Design Category highlighted as the winner by the transnational jury members of the A' Design Awards & Competitions within a great number of submitted works.

Insights on Rosso Del Vigneto Nuovo

Reverse Innovation, the lead designer of the winning design Rosso Del Vigneto Nuovo explains “Design agency REVERSE Innovation and winemakers GIGANTE have developed a pack to challenge the bad image of “Bag in a Box” wine. The innovative pouch cleverly reinterprets the classic “Bordeaux” bottle by an intriguing play of solid/empty spaces, and contrasting opaque/gloss materials. The structural design allows the pouch to remain upright while in use. Blind embossing and UV varnish are used to reproduce the distinctive terracing of the vineyard. The topography of the vineyard is then defined by the shape of a vine leaf, which is characteristic of this splendid wine-producing area.” To learn more visit at: https://competition.adesignaward.com/design.php?ID=33762

Project Members for WINE POUCH (R)EVOLUTION

WINE POUCH (R)EVOLUTION was imagined by Agency: Reverse Innovation , Creative direction: Mirco Onesti, Structural design: Gustavo Messias, Graphics: Fiona Martin e Luca Mazzoleni, Illustration : Fiona Martin, Printer: Artestampa, Photo retouching: Antonella Iozzolino, Winemakers: Gigante, Brand: Rosso del Vigneto Nuovo and

The Golden A' Design Award

The Golden A' Design Award is a prestigious award given to top 3% percentile designs that has attained an exemplary level of quality in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by an expert jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the best packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines.

About A' Packaging Design Awards

A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. Learn more: http://www.whatisadesignaward.com

Relevant Website

Released by DESIGNPRWIRE at 2014-04-26 08:46:30

Contact Details for This Press Release
NAME   : Laura Sfiligoi
ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy.
EMAIL  : press@adesignaward.com
PHONE  : +39 031 4491953
FAX    : +39 031 4491918