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Home > Winners > #26680 > Press Release

Loblaw Brands Limited attains the celebrated Platinum A' Design Award

Como, Italy, March 24, 2013 /DESIGNPRWIRE/

A' Design Award and Competition is proud to see that the packaging work Black Label by Loblaw Brands Limited has been honored with the notable Platinum A' Design Award at Packaging Design Award Category.

Packaging Design Category Platinum A' Design Award Winner

A' International Design Award and Competition is pleased to announce that the packaging work Black Label by Creative Director Jason Hobson and Designer Buffy Liu has been honored with the notable Platinum A' Design Award in Packaging Design Category elected as the winner by the esteemed arbiters of the A' Design Awards & Competitions within a great number of nominated projects.

More on Black Label

Loblaw Brands Limited , the lead designer of the winning packaging design work Black Label explains “The contemporary use of colour and industrial typography is juxtaposed against custom photographed black-and-white imagery that communicates the provenance of each product by capturing origin or old world preparation methods. The bold and colourful industrial typography on the black background provides unique personality and immediate brand recognition while enabling variety differentiation among larger sub-families. The result: a creation of sophisticated and distinctive brand & package design. ” Learn more and download high-resolution photos at at: https://competition.adesignaward.com/design.php?ID=26680

Creative Team for Black Label

Black Label was imagined by Creative Director Jason Hobson and Designer Buffy Liu

The Platinum A' Design Award

The Platinum A' Design Award is a prestigious award given to top 1% percentile designs that exhibits an exemplary level of sublimity in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by an expert jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the leading packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines.

About A' Packaging Design Awards

A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. Please visit the following link to learn more: http://www.whatisadesignaward.com

Relevant Website

More info could be found at https://competition.adesignaward.com/design.php?ID=26680

Released by DESIGNPRWIRE at 2013-03-24 11:43:52

Contact Details for This Press Release
NAME   : Laura Sfiligoi
ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy.
EMAIL  : press@adesignaward.com
PHONE  : +39 031 4491953
FAX    : +39 031 4491918

High-Resolution Images:

Image Credits
Loblaw Brands Limited , 2012.



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