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China Resources Snow Breweries has been granted the famed Silver A' Design AwardComo, Italy, April 19, 2025 /DESIGNPRWIRE/ A' Design Award is happy to inform that the packaging project West Lake Beer by China Resources Snow Breweries wins the renowned Silver A' Design Award at Packaging Design Competition. Packaging Design Category Silver A' Design Award Laureate A' International Design Award and Competition is pleased to share that the packaging design West Lake Beer by Qiguang Li, Celine Zhou, Xiaowei He has been granted the renowned Silver A' Design Award in Packaging Design Category marked as the winner by the transnational jury members of the A' Design Awards & Competitions within a great number of submitted designs. More information on West Lake Beer China Resources Snow Breweries, the creative mind behind the winning packaging design West Lake Beer explains “The natural beauty and humanistic heritage of West Lake inspire this beer packaging design. It incorporates iconic sceneries such as Melting Snow at Broken Bridge, Three Ponds Mirroring the Moon, and the mid lake pavilion, serving as a window to showcase the cultural essence of West Lake. The design achieves a harmonious blend of classical and modern elements through the use of seal script in font design, the typography style of Song Dynasty calligraphy, and specialty printing. This imparts the beer with visual appeal and cultural significance that extends beyond its identity as a beverage.” To learn more visit at: https://competition.adesignaward.com/design.php?ID=163374
Project Members for West Lake Beer West Lake Beer was designed by Qiguang Li, Celine Zhou, Xiaowei He
The Silver A' Design Award The Silver A' Design Award is a prestigious award given to top 5% percentile designs that has exhibited an exemplary level of greatness in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by an expert jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the best packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines. About A' Packaging Design Awards A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. To learn more about the A' Design Awards, please visit: http://www.whatisadesignaward.com Relevant Website More info could be found at https://competition.adesignaward.com/design.php?ID=163374Released by DESIGNPRWIRE at 2025-04-19 20:04:21 Contact Details for This Press Release NAME : Laura Sfiligoi ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy. EMAIL : press@adesignaward.com PHONE : +39 031 4491953 FAX : +39 031 4491918 |
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Image Credits China Resources Snow Breweries, 2024. |
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Press Material for West Lake Beer |
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| Learn More: • Press Manual page explains how to get press accrediation. • Press Packs page lists all the press kits prepared for winners. • Downloads page has editorial images and content that could be used in articles. • Press Releases page lists all the press releases made by A' Design Award & Competition. |
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Good design deserves great recognition. |
A' Design Award & Competition. |