Backbone Branding attains the famed Golden A' Design Award

Como, Italy, April 23, 2021 /DESIGNPRWIRE/

A' Design Competition is proud to see that the packaging work Kum-Kum by Backbone Branding wins the notable Golden A' Design Award at Packaging Design Award Category.

Packaging Design Category Golden A' Design Award Winner

A' International Design Award and Competition is pleased to announce that the packaging work Kum-Kum by Creative Director: Stepan Azaryan, Designer: Mariam Stepanyan, Content Writer: Grace Jerejian, Video Maker: Levon Manukyan and Video Editor: Levmotion has been announced as a laureate of the notable Golden A' Design Award in Packaging Design Category elected as the winner by the transnational jury members of the A' Design Awards & Competitions within a great number of submitted works.

Insights on Kum-Kum

Backbone Branding, the lead designer of the winning packaging design work Kum-Kum explains “The bottle has symmetrical droplets on its four sides, two facing upward and two facing downward, which shape the form of water in its dynamic substantiation. As for the label and logo, Backbone Branding has created a combination of a label and a filled bottle, which shows the transparency and plasticity of the water in its dynamics. The blue tint of the back label blends harmoniously with the bottle and, thanks to the refraction of light through the liquid, makes the bottle visible, and the brand's white logo on the transparent label becomes apparent due to the blue-tinted back label.” To learn more visit at: https://competition.adesignaward.com/design.php?ID=111780

Project Members for Kum-Kum

Kum-Kum was imagined by Creative Director: Stepan Azaryan, Designer: Mariam Stepanyan, Content Writer: Grace Jerejian, Video Maker: Levon Manukyan and Video Editor: Levmotion

The Golden A' Design Award

The Golden A' Design Award is a prestigious award given to top 3% percentile designs that has attained an exemplary level of sublimity in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by an expert jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the best packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines.

About A' Packaging Design Awards

A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. Please visit the following link to learn more: http://www.whatisadesignaward.com

Relevant Website

Released by DESIGNPRWIRE at 2021-04-23 03:41:06

Contact Details for This Press Release
NAME   : Laura Sfiligoi
ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy.
EMAIL  : press@adesignaward.com
PHONE  : +39 031 4491953
FAX    : +39 031 4491918