Director of K Laser Design Lab., with the vision of " Transforming holographic experiments into surreal visual inspirations", he works closely with the team of creative minds, innovators, and collaborators at Design Lab. to collaborate with creatives and brands to explore the endless possibilities in the universe of holography. Over the years, their work has also been published on Behance Moodboard, Victionary PALETTE mini 08, Paris Packaging Week, Packaging of the World, and World Brand Design Society etc.