I have a degree in Pharmacy and I was working for a while in a Biochemistry Department. Meeting different people with different study background gave me the inspiration to make a fully functioning new baby feeding product. I studied a lot about physiology and nutrition and combining this with my passion for food and a healthy life style I wanted to transfer this knowledge to my kids. I invented a baby feeder that helps parents in the early stages of feeding a baby, whilst encouraging the baby to help themselves to their food.