add_circle
playlist_add_check
photo_camera
contact_support
favorite
euro_symbol
shopping_cart
Backbone Branding Yan Natural Juice Packaging
Yan Natural Juice Packaging is Golden Design Award winner in 2019 - 2020 Packaging Design Award Category.
Yan Natural Juice Packaging

The design of the bottle was inspired by nature and the principles of bio mimicry specifically the form of a bitten apple. This was meant in order to show the organic quality of the product inside. This anatomy results in complementary shapes which when placed next to one another on shelves or during transportation allow to maximise the saving of space. The name of the brand is inscribed on the label with a stylised calligraphy. This calligraphy evokes the colour and appearance of thin grass as a nod to Nature.

Yan Natural Juice Packaging
Backbone Branding Yan
Backbone Branding Natural Juice Packaging
Backbone Branding design
Backbone Branding design
Backbone Branding

For 10 year, Backbone Branding has been creating the brand identity and visual communication for brands from all around the world. Through their experience, the overcome challenges and the results that their clients have noticed due to their work, the team believes that design is a very powerful tool if used the right way. Especially in a society where efficient visual communication is more than ever the key to success. The team believes in using creativity and imagination in order to achieve transformation. The Agency has been given the title of Agency of the year 2019 by the Pentawards.

Backbone Branding

We are an independent branding agency and creative business partner for clients who are ready for extraordinary solutions. To deliver such solutions we dig deep into a brand’s essence and values, clearly understand them, and then inject them into the design. This is the ultimate way to move beyond design for design’s sake and give consumers a brand that is both undeniably relevant and incredibly engaging.