The Reverse Sunclock Wall Lamp offers a concept that focuses on bringing together two ever existent notions, that of time and light. ADD Architecture Studio designed a lighting product which bears the ambition of bringing those two together. The coexistence of a clock and a lamp in a statement of an object was the goal. The discus gradually lights off in parts like a clock would do in order to remind the user of the change of time during the day, corresponding to the different needs of direct and indirect light. The design relies on the contrast of light and shadow on the chosen materials.

ADD is an architectural studio focused on bringing fresh ideas coming from various disciplines such as music, video art, literature or philosophy into traditional architecture and design in general. It is an ongoing project that starts from the design problem but ends up posing fundamental questions about the function of the built and unbuilt environment. ADD believes that the design process is essentially a problem solving practice, where the problem is posed by the drive and needs of the customer or society leading to the answer that is provided by various mechanisms, patterns, thoughts and actions derived from every possible form of open information coming from a number of disciplines.

ADD is an ongoing architectural design project, focusing on any design challenge, from small to big. ADD is a member of IDC (International Design Club) and IAD (International Association of Designers). ADD bears the vision of an holistic type of architectural office dealing with building as well as object design, together with the production of 3d videos.