Tool, like a kind of 'media', is often defined as an object that people use to perform other work. Guorong tried to create a scenario in which tool can be used directly for itself so that people can 'play' tools like toys. He aimed at creating a new experience that allows people to enjoy the process of 'playing tools'. Pixel is a modular toolset designed for DIY enthusiasts. Its different function modules not only meet daily needs but also provide infinite possibilities for splicing, allowing users to enjoy the pleasure of creation.

Creative Industrial & Product Designer from China. Highly motivated and inspired by many small and interesting moments hidden in daily life. Strategic and dialectical thinker, highly creative hands on designer, results oriented leader and team player, with demonstrated ability to conceive and implement new ideas and strategies.

Creative Industrial & Product Designer from China. Highly motivated and inspired by many small and interesting moments hidden in daily life. Strategic and dialectical thinker, a highly creative hands-on designer, results-oriented leader, and team player, with demonstrated ability to conceive and implement new ideas and strategies. Guorong Luo has a great passion for integrating cultural connotations and telling people stories inside his design and has abundant experience working with designers from different countries, helping him adapt to the new environment or change easily. He also has a wide range of interests in many areas such as Graphic design, Web design, Open source, 3D printing, Stage design, Photography, and Woodworking.