The project for the arena at CasaCor Pernambuco 2018, America’s most important collective of interior design, architecture and landscape with its anual theme of vitality in spaces, was developed by parametric design’s methodologies and conceived as a metaphor related to the tree, due to its meaningful symbolism as a natural element representational of life and the ludic aspect it brings in the memories of playful and comforting moments shared with these natural elements, that will deeply affect the experiences people will have when inside the arena.

Selvagen is a startup that combines nature and technology in the development of design and architecture artifacts. It designs species through biolearning, computational programming and artificial inteligence. The name Selvagen comes from the term in portuguese "selva": a forest biome known for its dense vegetation and vast biodiversity in equatorial and tropical regions. And also the term "generative" which refers to a computational methodology that utilizes algorithms capable of generating a infinite number of artifacts with a finite number of parameters.

The name Selvagen comes from the term in portuguese "selva": a forest biome known for its dense vegetation and vast biodiversity in equatorial and tropical regions. And also the term "generative" which refers to a computational methodology that utilizes algorithms capable of generating a infinite number of artifacts with a finite number of parameters. A startup that combines nature and technology in the development of design and architecture artifacts. It designs species through biolearning, computational programming and artificial inteligence.