The challenge that the design team tried to address was to demonstrate that a financial product can be simple to understand, visually appealing and pleasant to use. By creating the concept of Light Bank the designers have aimed to illustrate that a human-centered approach can increase the value of the financial service. In the process of designing the Light Bank, the team gained inspiration from nature and integrated it into the banking solution, providing a design approach that differs from the commonly used in banking design.

A well-known UX design agency that is 100% focused on finance digital UX solutions has transformed 150+ ordinary digital financial services into extraordinary ones using its unique methodology in 36 countries. UXDA's unique methodology and design innovation have been awarded TOP globally famous awards: Red Dot Design Award, IF Design Award, and A' Design Award. Also, UXDA has become a well-known influencer in the field of financial UX, with a following of 200K financial industry professionals from 127 countries. Digital financial services architected and designed by The UXDA ease the lives of millions of people worldwide.

UX Design Agency (UXDA) is the financial UX design agency located in Europe, Latvia. UXDA team executes Design Thinking approach and UX methods to deliver dozens of user-centered interface designs to banking software vendors from Forrester TOP10, as well as for banks and Fintech startups all over the world. UXDA cutting-edge financial design solutions are helping to make financial services more friendly and easy to use for millions of customers all around the world. UXDA team is experienced in designing Fintech, digital banking, payments, trading, lending and bitcoins solutions.