The design lends its unique properties to the culture of Qashqai nomads of south west Iran. The ram pattern and tassels are both borrowed from Kilim designs, with the former symbolizing fertility, and the latter immediately bringing to mind tassel finishes of traditional Qashqai rugs. The silk tassels come in many colors to perfectly match your skin tone or dress. The design which is derived from the artist's personal experience with the tribe attempts to convey a sense of modernity with a touch of nomadic lifestyle.

With academic backgrounds in Sculpture and Jewelry design, Arianaz Dehghan developed her own brand “Arianaz Design” in 2014 and has been working as an independent jewelry designer since then. Being fascinated by local lives and stories, Arianaz found herself committed to create authentic artworks which is not only visually appraised by the modern art lovers but also is a reflection of an ethnical culture or lifestyle.

Arianaz Dehghan as the founder of Arianaz Design studied sculpture in university. She started her professional activities in 2010. being fascinated by modern Jewelries and accessories, she started designing and making them on her own brand "Arianaz Design". During its short but fruitful existence, the brand has been appraised by many artists and experts and the very first collection (Qashqai) has been exhibited in different galleries inside and outside Iran. Arianaz Design mission is to bring authenticity and beauty into the modern jewelries and accessories.