In this research work the graphic designer tried to treat the alphabet in a minimalist and corporate way. many versions its very branding and other more illustrative. some letter are more conceptual and abstract, very rounded and otherwise treated in a harder way by thick and straight lines. Inspiration comes from monograms as well as visual identity. The work is interesting by the number of letters realized, we find there a multitude of track and symbol that will work for a company or a brand.

The main goal of this particular work was to explore the alphabet through various graphic treatments: colors, grayscale, simple lines, but also more complex approaches. I worked on every letter in a minimalist way, like I would do for a brand or a logotype. Some letters are very "corporate" in their graphic treatment, some other tend to be more illustrative. During all the creative process, the guideline of my work was the following: explore and find new ways to work on shapes that are already known by everyone.