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Eun byeol Choi Dear.Odd Collectible toy
Dear.Odd Collectible toy is Golden Design Award winner in 2017 - 2018 Toys, Games and Hobby Products Design Award Category.
Dear.Odd Collectible toy

Dear.Odd is the first designer toy of the karma series. The "Karma Series" was inspired by the lyrics and ambience of songs like Radiohead's "Karma Police," and "Across the Universe" by the Beatles. It was made for interior design and collecting, and as a hand-made work, 10 were made for each color. With the one-eyed setting and carved-in tattoos the trauma and unconsciousness that each people have were expressed. There ate a total of 3 series of for the Karma Series and starting from 2014 until now, through the toy festival they have been presented in worldwide.

Dear.Odd Collectible toy
Eun byeol Choi Dear.Odd
Eun byeol Choi Collectible toy
Eun byeol Choi design
Eun byeol Choi design
Eun byeol Choi

LOFI Collective is an art toy designer, who obtains the motives from music. LOFI is expanding LOFI's extent of expression of the theme, reaching to illustration, animation, potteries and so on. LOFI's representative series are such as "Karma Series" inspired by 'Karma police' by Radiohead and "Sunny and Cloudy weather shop", comprising of characters relating to wethers and emotions, motivated by 'Why does it always rain on me' by Travis.

LOFI Collective

LOFI Collective is an art toy designer, who obtains the motives from music. Like rough, un-refined Lo-fi genre music, it is an art toy series that pursues work with frank and natural aspects. LOFI is expanding LOFI's extent of expression of the theme, reaching to illustration, animation, potteries and so on LOFI's representative series are such as "Karma Series" inspired by 'Karma police' by Radiohead.