The inspiration behind this logomark was to create a symbol with a closely linked relationship between the past and the present,beauty and aesthetics, between a flower, the rose, and the monumental architecture of the past century with its style and grandeur. The creator was designed the logo for a social club situated in the old central part of Sofia in a building with the authentic architectural style of the time. With the building owners also being the Bulgarian Rose laboratory, it seemed that a rose symbol would be appropriate.The main idea was that the symbol be depicted as a rose.

Ivan Radev is a Bulgarian industrial designer that projects and produces with his own brand Radera.Each of his products is characterized by a careful research into the history of design and architecture and his passion for technology and material. The productions are truly fascinating, elegant, always with great attention to the quality to give absolute satisfation to the customer.

Found in one of most popular places in Sofia, Bulgaria, the old central part in the city in a building with a perfect combination of architecture and style from the past century.At the front door, we enter into another dimension. Rose Sofia occupies the former territory of Bulgarian Rose on Ivan Vazov Str - it's a place with high ceilings and a remarkable interior. The authentic appearance of the building is preserved outside, and inside the rooms are cozy, calm and arranged with taste. The air is filled with soft music and aromas, which bears a shadow of the previous life of the place. When you want to relax, get away from the city, and then jump back in to it.The idea is to be a place for a cocktail party on Friday evening and a business lunch during the week.