The new Etap Light Pavilion in Belgium adds a new dimension to the term showroom. Not just the everyday display of their high-end products but a layered presentation in which atmosphere, media and space play a major role alongside the products. MMEK has designed new demonstration rooms, showroom and waiting rooms that each help to give every visitor the Etap experience.

Welcome to the world of MMEK, a multidisciplinary, creative company specialized in concept development, design and implementation of experiences. MMEK develops unique environments that entice you to actively explore and learn, while being entertained at the same time. The experiences MMEK offers have a clear storyline and include the integrated design of both the physical space and the media components. The concepts are generally holistic in nature: all components or partial productions full their role in the storyline. Thus they complement and reinforce one another. They stimulate multiple senses and can offer information in multiple layers.