This is a greek entry for the Young Lions Competition Hellas that won the first award and sent Marianna Pefani and Katerina Miliaraki to Cannes Lions International Festival. The branding is for 'Colour Youth', an NGO defending the rights of the greek LGBTQ community. The logo is designed with free-hand sketched lines and fonts in order to indicate the young and modern character of this community. Fresh colors are chosen to remind the lgbtq flag but also be different from it. "Being different is a colourful choice" as the girls mentioned. The inspiration came from the human communication.
The LGBTQ (Lesbian, Gay, Bisexual, Trans, Queer) young men and women are people with different sexual orientation and / or gender identity of the commonly accepted. It may be gay boys, lesbians, bi men and women, or trans men and trans women, or more than one of these.