This packaging is unique as it takes a conventional coffee bag and places a box style lid over the top to deliver a flat surface providing both functional stackability and large format space for branding and product differentiation. The lid itself employs winged engineering to hold it in place. The wings reverse fold up against the side panels and then catch in place in the fold of the bag thus ensuring the lid can not slip off. It provides the consumer with strong brand messaging and product differentiation defined by a distinctive colour and numbering system.

Depot Principal Director Angela Spindler demonstrated an affinity for the unboxing experience from an early age. She kept all of her childhood toys in their original packaging to have a full brand moment every time she decided to play. During her 38 years in the design business, she has notched up almost 75,000 hours of design across four countries: England, Germany, New Zealand and Australia. She founded Depot in 2002, and her meticulous commitment to excellence has never wavered. On top of a busy schedule of client work, Angela has managed to gain a Master’s Degree in design from the College of Fine Art, Sydney. She has guest lectured at design schools both here in Australia and Germany, and was a packaging design moderator for Wintec, New Zealand. For the past 5 years, she has been a Jury Member for the A’Design Awards, Como Italy. In 2022, she was awarded Designer of the Year by the International Association of Designers.

We're an award winning agency who believe in the power of design to create effective brands. When it comes to your brand we believe you have two choices; risk the unusual or settle for the ordinary. From start ups to multinationals we're always seeking to connect with those who share our philosophy that the biggest risk in no risk at all. We have over 25 years industry experience and our core expertise is in packaging design, both structural and packaging. The markets we work in are beverage, kids, housewares, health and beauty.