HIV is surrounded by a lot of rumors and misinformation. Hundreds of teens in the Global become infected with HIV every year through unprotected sex or needle sharing. A much smaller number of teens with HIV were born to mothers who were infected. Today, there is hope that people living with HIV may never even become sick, just like there's no cure for viruses like colds and the flu. People living with the virus have to be extra careful not to take risks (like having unprotected sex) that could expose others to HIV.

I am an award-winning creative director and leader with over 17 years of experience and 9 years of research in branding. I have received 45 international awards at the prestige level from around the world, cementing my status as a true expert in my field. With an extensive background in creative direction, packaging design, and branding, as well as multimedia, I have had the privilege to work with some of the most innovative brands and organizations worldwide. These include Leo Burnett, Hilton Worldwide, Jordan Aviation, Royal Falcon, Jordan Duty-Free, Hublot Watches, The One by Young Couture, and various NGOs such as UNRWA, the International Trade Center (UN), Global Health Development, and USAID. In addition to my successful career, I have made significant contributions to the industry as a judge for numerous prestigious awards programs. I have served as a judge for the Stevie Awards for Creative Communications & International Business, where I evaluated entries from top-tier companies such as DHL, Nivea, Pepsi, and Coca-Cola. Furthermore, I have been a final judge for Future Ideas Amsterdam, Adobe Achievements Awards 2014-present, the A' Design Awards, and the Grand Jury Panel at Vega Digital Awards. As a judge, I have assessed campaigns from companies like Porsche, McCann Stockholm, FOX Networks Group Spain, BBC, Jaguar, and eBay. I have also taken on important leadership roles in the industry, serving as the chair of the Media Awards Judging Committee for the 17th annual Stevie Awards for Women in Business. Additionally, I have facilitated the World Design Challenge on Sustainable Packaging, which focuses on UN Sustainable Development Goal 12: Responsible Consumption and Production. Furthermore, I have served as a peer reviewer for the Journal for Artistic Research. As a professor at various esteemed American universities, I have shared my wealth of knowledge and experience with the next generation of professionals. My contributions to the industry and extensive background in branding and creative direction have earned me a reputation as a true master in my field, highly respected and accomplished professional worldwide.

AUM has been established by the Latin Patriarchate of Jerusalem as a Not-for-Profit University in one of the most enchanting places in Jordan, the fascinating biblical city of Madaba, 30 km south of Amman, the capital of Jordan. At the top of the university’s agenda is to lend support to, and complement, the higher education system in Jordan and the Arab region by contributing highly-skilled university graduates equipped with outstanding education and knowledge. It offers a teaching/ learning environment built according to best international standards, and is linked with several noted international universities. The university campus is exemplary in its environmentally friendly design, and acts as a key element in the future sustainable development of the city of Madaba and its community. AUM offers a full range of specialties and programs of study and seeks to bring together highly selected students drawn from all corners of the globe to create a vibrant cosmopolitan campus. AUM education provides a system that focuses on developing and promoting creative and critical thinking, technological competence, language skills, and global awareness. Dormitories, fully equipped, convenient and conducive to sustained learning, are made available for students.