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Meijie He Kweichow Moutai Baijiu Packaging
Kweichow Moutai Baijiu Packaging is Golden Design Award winner in 2024 - 2025 Packaging Design Award Category.
Kweichow Moutai Baijiu Packaging

During the Tang dynasty, China and Japan participated in frequent cultural exchanges. Numerous Japanese ambassadors, exchange students, and monks traveled to the Tang dynasty to study, which had a profound impact on Japan. This influence extended beyond politics, economics, and culture to include aesthetics, philosophy, education, and various other fields. The product design reflects the unique cultural aesthetics of both countries, emphasizing this distinctive feature that sets it apart from standard product packaging.

Kweichow Moutai Baijiu Packaging
Meijie He Kweichow Moutai
Meijie He Baijiu Packaging
Meijie He design
Meijie He design
Meijie He

I am a designer and have been in the design industry for many years. With good knowledge and skills in design theory and good teamwork, I am able to accurately understand clients' needs and provide creative solutions. I constantly pay attention to the fresh and trends in the design field to improve my design ability and adapt to the development of the industry.

Moutai Industrial Design Center

Moutai Industrial Design Center, established in March 2023, is a product creative design agency of China Kweichow Moutai Distillery (Group) Co, Ltd, responsible for coordinating the planning, research and development and innovative design of the whole group's products. responsible for coordinating the product planning, R&D and innovative designs of the whole group. There are 17 team members, with 3 sections, namely, Design and R&D Office, Project Management Office and Digital Information Office, and more than 110 tasks have been completed since its establishment.