Inspired by the beautiful landscapes surrounding him, Storkcraft’s own Justin L. Segal sketched the idea of the Santorini crib while vacationing with his pregnant wife. Today, Justin's first-born child, Rafaela Juliana, sleeps in this very crib that was designed specially for her. With the Santorini, Justin hopes to pass on the love that went into bringing this bespoke nursery heirloom to life. Embodying the curves of the Aegean coastline and evoking airiness and tranquility, the Santorini was born to serve as a calming presence in the nursery.
Devoted husband and father. Creative director and brand visionary. Multi-award-winning product developer. Justin L. Segal is the Vice President of Product and Brand at Storkcraft, North America's longest-standing name in baby cribs (since 1945), where he leads the Marketing and Product Development teams. Justin is a graduate of the University of Southern California (USC) Marshall School of Business with a concentration in Marketing. A passionate philanthropist, Justin and his wife, Yael, are actively involved in multiple international charitable endeavours through the Justin and Yael Segal Family Fund.
Since 1945, Storkcraft has poured its heart, passion, and expertise into crafting safe, stylish, and aspirational nursery and children’s bedroom furniture for families across North America with a focus on crafting furniture available at realistic prices, for realistic budgets. Today, Canada-based, family-owned Storkcraft is the number-two Baby Furniture brand in North America, most recently achieving 2023's largest gain in market share within the Baby Furniture category. Storkraft is growing across all channels, with retail placement increasing across North America’s most respected banners, media coverage exploding, and social media following increasing exponentially. Today, Storkcraft products are available in-store and online at some of North America's leading retail banners.