The Bright Side Goods design merges sustainability with modern elegance, appealing to eco-conscious consumers. It balances environmental values with contemporary aesthetics, encapsulated in a logo that combines a heart and the letter B, intertwined with sofa and lamp motifs, symbolizing comfort and light. This succinct design captures the essence of eco-friendly sophistication, resonating with audiences who value sustainability and style.

Bilan Liu, originating from Chibi, China, has cultivated her design ethos from the serene landscapes of her island-dotted hometown, translating nature’s tranquility into her creative expression. Her design journey began in childhood, sketching inventive concepts, leading to her passion for merging aesthetics with functionality. With a solid foundation in interaction design and a pivot to graphic design, she discovered her true calling in blending visual communication with interactive user experiences.

Bright Side Goods is a company that makes stylish and eco-friendly home products. They use recycled and upcycled materials to help protect the environment. Their goal is to make homes look good while being good for the planet.