Focusing on the position of be naturally formed, Tea Fragrance Oriental, the theme is the harmonious environment between the primitive forest people and nature in Yunnan Province. This is a kind of primitive forest Pu'er tea from Southwest China's Yunnan Province. People can feel the natural flavor of tropical rain forests anytime and anywhere. The red box reflects the acid red soil where the tea grows, and the vigorous atmosphere of Chinese calligraphy characters reflects the overbearing taste of Pu'er tea.

Bama Tea Industry is a brand affiliated to Bama Tea Industry Co., Ltd., originating from a century-old tea making family. It is a leading brand in China's tea chain, leading the high-end tea market, and leading the sales of high-end Chinese tea nationwide. Chairman Wang Wenli is a representative inheritor of the national intangible cultural heritage project Oolong tea production technique (Tie Guanyin production technique). As of March 31, 2022, there were over 2700 stores nationwide. It has been selected as one of the "Top 500 Chinese Brand Values" for six consecutive years, with a brand value of 17.877 billion yuan in 2021. In April 2021, Bama Tea was selected as the "National Brand Project of Xinhua News Agency".