Mo Zheng Vicutu Concept Flagship Store
Vicutu Concept Flagship Store is Golden Design Award winner in 2022 - 2023 Interior Space and Exhibition Design Award Category.
Vicutu Concept Flagship Store

The Concept Store for the Vicutu Fashion Brand, located in Beijing urban area, providing customers with a unique experience. A large-scale three-dimensional metal weaving system is adopted, which reflects the production process and fabric properties of men's clothing on the facade. Within the interior of the concept store, the whole space language simulates the phenomena in the nature, creating an immersive place for the visitors. Curved growth walls and dynamic skylight guide customers into different display areas.

Vicutu Concept Flagship Store
Mo Zheng Vicutu Concept
Mo Zheng Flagship Store
Mo Zheng design
Mo Zheng design
Mo Zheng

Mo Zheng as principal and design partner at AntiStatics Architecture has founded the Beijing studio with Cornell Professor Martin Miller in 2015. She has involved in all aspects of the design and working with the clients and developers directly. She is specialized in urban master planning and architecture design-built. She ensures great design visions through all phases. Ms. Zheng has many years’ experience working on varies projects both in China and internationally. Before founding AntiStatics Architecture with Martin Miller, she was working at Asymptote Architecture in New York as project architect and China Chief Representative. In addition, Ms. Zheng has taught at University of Pennsylvania M. Arch program for over two years, including Visual Studies III and second year core studio. Ms. Zheng is born and raised in Beijing, China. She holds a Master degree of Architecture from University of Pennsylvania and bachelor degree in Visual Arts and Architecture from SUNY at Buffalo.


AntiStatics Architecture is an international creative Architecture and Design studio, founded by Mo Zheng and Martin Miller based in Beijing and New York. We focus on innovative design utilizing cutting-edge digital tools and advanced fabrication to develop elegant solutions. The office is driven to provide innovative architectural solutions looking to advanced computational tools to find new material efficiencies and user integration. Our work includes master planning, architectural design, interiors, art installation, stage design, and cutting-edge technological research. AntiStatics believes in the experiment. We believe that diversity brings strength to solutions. Our work straddles research and practice, operating across scales from massive to minute. Every project informs another, we believe in learning. We operate through environments, both virtual and physical, placing ourselves at the threshold between the two. It is here that we find novel solutions to complex problems.