The Hydrowash is designed for a first time user who previously hand washed clothes, whose core needs are functional simplicity, flexibility and low cost. Its alluring outside and amazing inside approach, makes it minimal outside and functional inside. Its wash arena interior contains all spills, splashes and under the lid knobs make the exterior clean and the interior intuitive. Easy mobility, unobtrusive and calm presence enables easy use and storage in low income compact living spaces without embarrassment.

Whirlpool’s design team in India, anchored in Gurgaon, excels at catering to the diverse Indian consumer by meticulously analyzing varied behavior patterns and usage needs. Their philosophy delivers design true to the brand, maintaining fidelity to the global brand attributes while keeping the consumer at the core of every innovation. By deeply addressing Indian design sensibility, the team integrates premium aesthetics, that transform appliances into sophisticated centerpieces for social home spaces. Functionally, they tackle local pain points through "India-first" solutions that are a derivative of the insights generated through consumer connect and pan-India research activities.

Whirlpool of India Ltd, is a subsidiary of Whirlpool Corporation. Headquartered in Gurugram, it is one of the largest manufacturers and marketers of major home appliances in the country. The company owns three manufacturing facilities at Faridabad, Pondicherry and Pune. With over 110 years of global expertise, whirlpool is present across multiple categories in India and the Indian subcontinent with a wide product portfolio ranging from washing machines and refrigerators to air conditioners and kitchen appliances.